Impressive list of Brands and Agencies Push the Envelope on Mobile Marketing Across The Americas
New York, NY August 26, 2014 -- The Mobile Marketing Association (MMA), the leading global trade group for mobile marketing, today released the finalists for the coveted 2014 Regional Smarties™ Awards for both LATAM and North America.
Undefined
Content Tags (Deprecated):
Brands, Agencies and Innovators Rise to the Top of the Exploding Mobile Marketing Industry
New York, NY August 18, 2014 -- As mobile technology and capabilities advance; creativity, innovation and impressive results in mobile marketing set the stage for a future of what’s possible. After weeks of pre-screening from a panel of leading marketers and mobile experts, the Mobile Marketing Association (MMA) today released the finalists for the coveted 2014 Global Smarties™ Awards.
Undefined
Content Tags (Deprecated):
Additional Measurement Standards Pertaining to the Mobile In App Advertising Market in China Brings Broad Industry Support
(August 7, 2014, New York and Shanghai) – With the full support and guidance of the Mobile Marketing Association (MMA Global), MMA China today released MMA China’s Mobile Application Advertising API Measurement Guidelines, specifically developed for the China market.
Undefined
Content Tags (Deprecated):
A step-by-step guide for marketers to leverage the power of mobile in the marketing mix
Undefined
Content Tags (Deprecated):
Specialist Group to Develop Industry Guidelines and Standards
New York, NY, July 31, 2014 - - The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, today announced the formation of the first ever Mobile Location Data Accuracy Group. The focus of the group will be to eliminate any confusion around mobile location data and to improve the trust and confidence brand marketers and agencies have in mobile location advertising and the data that drives it.
Undefined
Content Tags (Deprecated):
Largest Mobile Video Research Study to Date Reveals Five Key Foundations for Marketers and Creatives
Undefined
Content Tags (Deprecated):
Industry Leaders show their Commitment to Mobile as core to their business and marketing strategies
English
Content Tags (Deprecated):
Leading Brand Marketers Show their Commitment to Mobile as Core to their Business and Marketing Strategies
(NEW YORK, NEW YORK) June 25, 2014 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the addition of seven new industry leaders to its Global Board of Directors as well as renewals of a number of members for another term.
English
Content Tags (Deprecated):
Industry Leaders Show their Commitment to Furthering the MMA Mission
(SINGAPORE) June 25th, 2014 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the addition of seven new industry leaders to its APAC Board of Directors. Elected by the MMA’s APAC membership, new board members will serve a two-year term beginning immediately.
English
Content Tags (Deprecated):