MMA announces marketer first and innovation focused mission and a rebranding overhaul with responsive design website and new logo
(NEW YORK, NEW YORK) May 6, 2014 - Today the Mobile Marketing Association (MMA) announced the appointment of John Costello, President, Global Marketing and Innovation, Dunkin’ Brands, as the new Chairman of its Global Board of Directors at the opening of the association’s New York Education Forum in New York City.
Global leader in digital engagement, ePrize expands relationship with the Mobile Marketing Association to drive industry standards and innovation.
New York, NY, 25 Oct. 2012 The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, announced today that ePrize, a digital engagement company, has elevated their MMA membership status to North America Premier Member, the highest level of regional membership available.
Identifies the power of mobile analytics and how to apply mobile capabilities to architect an effective analytics framework.