Microsoft | MMA

MMA Global 2014 Smarties Shortlist Unveils The Best In Mobile Marketing From Around The Globe

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Brands, Agencies and Innovators Rise to the Top of the Exploding Mobile Marketing Industry
 
New York, NY August 18, 2014 -- As mobile technology and capabilities advance; creativity, innovation and impressive results in mobile marketing set the stage for a future of what’s possible. After weeks of pre-screening from a panel of leading marketers and mobile experts, the Mobile Marketing Association (MMA) today released the finalists for the coveted 2014 Global Smarties™ Awards. 
 
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Mobile Marketing Association Elects John Costello, President of Global Marketing and Innovation, Dunkin’ Brands, as Chair of Global Board of Directors with MMA Relaunch

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MMA announces marketer first and innovation focused mission and a rebranding overhaul with responsive design website and new logo

(NEW YORK, NEW YORK) May 6, 2014 - Today the Mobile Marketing Association (MMA) announced the appointment of John Costello, President, Global Marketing and Innovation, Dunkin’ Brands, as the new Chairman of its Global Board of Directors at the opening of the association’s New York Education Forum in New York City.

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MMA EMEA Announces New Board of Directors

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Team of industry experts unite to drive forward the mobile marketing ecosystem
 
London, UK, 14th October, 2013 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the election of its new members to the EMEA Board of Directors for 2013. 
 
Elected by the MMA’s membership, new members of the board for this next term are:
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    ePrize Elevates to MMA North America Premier Member

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    Global leader in digital engagement, ePrize expands relationship with the Mobile Marketing Association to drive industry standards and innovation. 

    New York, NY, 25 Oct. 2012 The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, announced today that ePrize, a digital engagement company, has elevated their MMA membership status to North America Premier Member, the highest level of regional membership available. 

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    MMA Releases Primer on Mobile Analytics

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    Identifies the power of mobile analytics and how to apply mobile capabilities to architect an effective analytics framework.

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