Become a Member

By helping Marketers do Mobile better, Everyone wins!

Save the date!

Join the MMA's 2020 events to ShapeTheFuture^® of marketing

MTA Journey Map

A step-by-step guide to successful deployment of MTA

Fraud Assessment Tool

Your first line of defense in understanding your applications’ exposure to attribution fraud.

Join our growing force of MMA Members

View All MMA Members

New paper from MATT!

Data Sharing in the Age of Attribution

Enter SMARTIES X

Smarties Call For Entries Now Open!

Subscribe to SmartBrief

MMA Appoints New Marketing Leaders to Global Board of Directors

Bolsters MMA’s Global Commitment to Scientific Insights, Actionable Tools and Industry-Wide Collaboration for the Greater Good

2020 Global Events Calendar

#ShapeTheFuture

Combating Attribution Fraud

Learn More about the Attribution Fraud Assessment Tool Powered by Kochava

Checking In: Use Cases for Location Data Beyond Geo-fencing

A new report from the MMA Location Committee

Member Directory

View the SMARTIES Winners Gallery

Celebrating innovation in marketing