Vibes

Syniverse to Invest $45 Million for Minority Stake in Vibes

Submitted by Visitor (not verified) on Wed, 06/01/2016 - 17:59

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Vibes

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http://finance.yahoo.com/news/syniverse-invest-45-million-minority-130000789.html

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Vibes

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Member Press Release

Mobile Marketing Platform Vibes Get $45M Corporate Investment

Submitted by Visitor (not verified) on Wed, 06/01/2016 - 17:57

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Vibes

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http://www.wsj.com/articles/mobile-marketing-platform-vibes-get-45m-corporate-investment-1464786002

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Vibes

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Member Press Release

Why These 2 Mobile Companies Are Teaming Up to Help Gap and Chipotle Run Global Campaigns

Submitted by Visitor (not verified) on Wed, 06/01/2016 - 17:53

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Vibes

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http://www.adweek.com/news/technology/why-these-2-mobile-companies-are-teaming-help-gap-and-chipotle-run-global-campaigns-171746

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Vibes

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Member Press Release

MMA Announces New Appointments to Global Board of Directors

EE

Submitted by Eric Espiritu on Tue, 06/24/2014 - 17:18

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Leading Brand Marketers Show their Commitment to Mobile as Core to their Business and Marketing Strategies

(NEW YORK, NEW YORK) June 25, 2014 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the addition of seven new industry leaders to its Global Board of Directors as well as renewals of a number of members for another term.

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Mobile Marketing Association

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MMA Secures Over $1 Million For First-Ever Global Cross Marketing Effectiveness Research To Measure The Impact Of Mobile

EE

Submitted by Eric Espiritu on Mon, 07/16/2012 - 11:13

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Consortium Partners include Vodafone, Pandora and The Weather Channel

July 16, 2012 (New York, NY) — Today, during the MMA's Mobile CEO & CMO Summit in the Dominican Republic, Greg Stuart, CEO of the Mobile Marketing Association (MMA), announced that the association has secured over $1 million in funding to launch the first-ever global, in-market research project that will evaluate the return on investment that mobile contributes to the marketing mix.

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MMA

Mobile Marketing Association

Global Cross-Marketing

Effectiveness Research

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Mobile Marketing Association

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MMA Publishes Whitepaper, ‘Mobile Messaging in North America: A Fresh Look at Current Options for Marketers’

jb

Submitted by john.bianchi on Thu, 04/19/2012 - 15:54

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New York, NY, 19 April, 2012 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today announced the publication of “Mobile Messaging in North America: A Fresh Look at Current Options for Marketers”. The latest whitepaper from the MMA explores the unique features of several forms of mobile messaging and shares successful examples of how marketers can leverage them to meet marketing goals. The paper also provides a window into the future evolution of mobile messaging.

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SoundBite Communications