JUICE Mobile delivers engagement with innovative Mobile Flyer ad unit
Client Objectives:
Client Objectives:
New Guidelines Will Simplify Development of Mobile Advertising
The Challenge:
Canon Inc. is a Japanese Multinational corporation that specializes in the manufacturing of imaging and optical products, including cameras, camcorders, photocopiers and printers. Canon ran a contest in Singapore. To participate, users had to download any of the featured crafts on Canon PIXMAtown, print it and create it accordingly. User will post the picture of their ready make craft on Canon PIXMAtown’s Facebook craft gallery tab.
The Solution:
The Goal:
In order to drive awareness around the launch of Slim-Fast’s seven new flavors, they worked with InMobi to develop an engaging and fun, interactive experience. It allowed customers to learn more about the new flavor profiles and directed them to visit the Slim-Fast mobile website.
The Approach:
The Objective:
Samsung was a worldwide sponsor of the London 2012 Olympic Games. Prior to running the Olympic Games, Samsung had promoted its flagship Samsung GALAXY S III on InMobi. Part of the campaign recommendation was to continue the promotion momentum and endorse the Samsung’s Worldwide sponsorship of London 2012 Olympic Games.
The Solution: