AI | MMA Global
Changing the narrative on bias in advertising

This year, over 4.6 billion people will use the internet to find information, interact with friends and loved ones, read news and be entertained1. Those online experiences and the infrastructure that supports them, specifically digital advertising, are increasingly dependent on artificial intelligence (AI) and machine learning (ML). These advanced technologies help increase efficiency and accuracy, help users find and discover content, and provide relevant products and services.

Release Date: 
February, 2022
Education Section: 

Tuesday, November 23, 2021 - 12:30pm to 1:00pm GMT

Speakers: 
SVP EMEA
The Trade Desk
Presented by:
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Thursday, November 18, 2021 - 4:00pm to 5:00pm IST

Speakers: 
Head of Ads, Brand & Reputation Marketing
Google India
Head of Chrome, Web and Core Partnerships, APAC
Google
Chief Technology and Product Officer
NDTV Group
Country Manager
Media.Monks
SVP & Head of Product & Growth (Digital Ventures)
Viacom18 Media Private Limited
Country Head & Board Member India
MMA Global - India
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Thursday, November 25, 2021 - 4:00pm to 5:00pm IST

Speakers: 
VP - Growth & Marketing
WebEngage
AVP - Channel Partnerships, Brands
WebEngage
Head - Martech & Automation
HDFC Bank
Director /Global Head - Technology
Unilever
Country Head & Board Member India
MMA Global - India
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Friday, November 12, 2021 - 4:00pm to 5:00pm IST

Speakers: 
Head of Product Marketing
Facebook India
Co-founder
Ad Yogi
Country Head & Board Member India
MMA Global - India
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Thursday, November 11, 2021 - 4:00pm to 5:00pm IST

Speakers: 
Head of Product Marketing
Facebook India
CEO
Merkle Sokrati
Country Head & Board Member India
MMA Global - India
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The Evolution of Gaming, Why modern marketers need to embrace gaming as a channel.

Technology is everywhere, and it's changing people's lives. We're exposed to technology from the moment we wake up to the last few minutes before we close our eyes.

The primary device for access to technology is the mobile phone. According to Statista,  in 2020, the smartphone adoption rate in APAC reached 28%, and is expected to grow to 83% by 2025.

Release Date: 
October, 2021
File Size: 
4.24MB
Education Section: 
Keywords: 

As digital services become mainstream and consumer behaviors continue to evolve with this shift, brands must keep up to drive relevance and preference. To help brands navigate the modern marketing challenges, MMA in partnership with GroupM and Google present Ecosystem Report 2021: Modern Marketing, that brings together consumer behavior and digital strategies to help brands advance their digital marketing maturity, with case studies on various trends such as Artificial Intelligence, Machine Learning, Measurement, and Programmatic.

Release Date: 
September, 2021

Tuesday, August 24, 2021 - 2:00pm to 3:00pm SGT

Speakers: 
VP, Global Media, APAC & Africa
Unilever
CEO
ESHAP
Business Director ASEAN & India
Epic Games
Co-Founder
Potion Projects
Founder
RTFKT Studios
Head of Asia Operations
Genies
Global Head of Technology & Innovation
Anheuser-Busch InBev
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As more businesses continue to invest in MarTech solutions, and the Indonesian marketing landscape continues to evolve, it is crucial for marketers to identify trends and best practices that will help them accelerate business growth. 

In line with MMA’s mission to continuously enlighten, empower and enable marketers to shape the future of modern marketing, we have developed the MMA Indonesia MarTech Report 2021. It includes valuable insights into Indonesia’s MarTech landscape, delving into topics such as advertising and promotion, content and experience, and commerce and sales.

Release Date: 
June, 2021
File Size: 
18.7MB