NEW YORK, June 13^th , 2018 – S4M, a leading AdTech platform specialising in drive-to-store campaigns, joins the IAB Tech Lab to be an actively engaged member in driving mobile-first initiatives from the independent consortium. The IAB Tech Lab is made up of digital publishers, ad technology firms, marketers, agencies and companies from around the world with interests in the interactive marketing arena.

Leading Marketing Automation Company Expands Global Footprint in APAC

NEW YORK, May 22, 2018 /PRNewswire/ -- Braze (formerly Appboy), the leading customer engagement platform that delivers messaging experiences across push, email, apps, and more, today announced the opening of its new office in Singapore. This physical entry into the Asia-Pacific (APAC) region further cements the company's commitment in its investment to continue delivering and supporting our existing customers and expanding further into the region.

Headway, la compañía especializada en Growth Marketing para marcas y aplicaciones móviles, abrió cuatro oficinas en el mundo en mercados estratégicos.

Carmel, Ind. – March 13, 2018 – Lumavate, the leading enterprise platform for developing progressive web apps (PWAs) at scale, today announced its raise of $2.5 million in seed funding. The round included participation from Allos Ventures, Collina Ventures, Don Brown, Elevate Ventures, 4G Ventures, and Jupiter Peak.

Enhancements Include New Multi-Cloud Hosting and Dynamic Content Capabilities

As App Samurai, we are improving ourselves each day to serve you better. While generating informative and topical articles about mobile marketing, we are producing practical tools on behalf of mobile apps. The one we’ve recently launched is GO Trace which is affiliate link testing and monitoring platform.

As you know, affiliates marketing brings you visitor or customer through the affiliate’s own marketing efforts and you rewards them. This process includes more than one affiliate links.

Reveal Mobile, a leading innovator in location intelligence, today announced the appointment of seasoned business executive Michael Benedict to its management team as Chief Revenue Officer. The company also announced the promotion of former Vice President of Marketing Matthew Davis to Chief Marketing Officer.

Reveal Mobile, a leading innovator in location intelligence, today announced that it has joined the Network Advertising Initiative (NAI), the leading self-regulatory association dedicated to responsible data collection and its use in digital advertising.

ATLANTA – (Nov. 7, 2017) – The rise of the mobile internet is changing the way consumers interact with advertising and content. Today’s digital marketplace is characterized by a generation that expects to browse and shop online at any time, in any place, on any device. It is this new paradigm that has more mobile marketers investing in mobile carrier targeting through Digital Element, the global geolocation data and services provider.