ATLANTA – (Nov. 7, 2017) – The rise of the mobile internet is changing the way consumers interact with advertising and content. Today’s digital marketplace is characterized by a generation that expects to browse and shop online at any time, in any place, on any device. It is this new paradigm that has more mobile marketers investing in mobile carrier targeting through Digital Element, the global geolocation data and services provider.

Mumbai, 02 November 2017 – Infobip, the global communications platform for business, today announced that it has been delivering four billion A2P SMS per month across India since the start of this year, 30 per cent of all A2P traffic in the region. Infobip has seen the surge in demand for A2P SMS driven by adoption of the technology by businesses in the finance and retail sectors.

New York, October 24th, 2017 – S4M (Success for Mobile), a leading mobile programmatic technology, announces a global partnership with Integral Ad Science, the measurement and analytics company that empowers the advertising industry. FUSIO, S4M’s full stack programmatic platform, is now integrated with viewability measurement by IAS.

REDWOOD CITY, CA, August 1, 2017 – Shopkick, the leading shopping rewards app, has established the smartphone as central to people’s in-store shopping experience, rewarding shoppers with free gift cards for walking into stores, interacting with products at the aisle, and purchasing at the register. As of today, consumers can also earn rewards for mobile browsing and buying – an industry first!

comScore announced the launch of MMX Multi-Platform, along with major upgrades to Mobile Metrix in India with the introduction of data from its recently launched mobile consumer panel. The introduction of Android mobile panel data expands comScore’s measurement of mobile audiences in India to enable more robust reporting of visitation, engagement and demographics, including new segments for age and gender.

comScore announced major upgrades to MMX® Multi-Platform and Mobile Metrix® in Malaysia with the introduction of mobile consumer panel data. The introduction of Android mobile panel data expands comScore’s measurement of mobile audiences in Malaysia to enable more robust reporting of visitation, engagement and demographics, including new segments for age and gender.

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comScore and CTR Market Research announced major upgrades to comScore MMX Multi-Platform and Mobile Metrix in China with the introduction of mobile consumer panel data powered by CTR. The introduction of Android smartphone panel data for application reporting expands comScore’s measurement of mobile audiences in China to enable more robust reporting of visitation, engagement and demographics.

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DALLAS, TX (PRWEB) AUGUST 03, 2017

Recently, National Public Radio, widely known as NPR, announced the inclusion of its NPR One app on Apple TV. Through the addition of this platform and a variety of other announcements by the news giant, NPR is extending its reach and truly offering its customers the ability to enjoy NPR content anywhere at any time. Bottle Rocket is proud to be a long-standing partner of the award-winning news organization and is pleased to have been a part of the launch of the organization’s first venture onto Apple TV.

Reveal Mobile, a leading innovator in monetizing location-based audience data, today announced it has been issued a U.S. patent for a groundbreaking technology that determines the specific location of a mobile device via beacon proximity activity while also predicting where the device is likely to appear next.