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Member Press Release

comScore Announces Launch of MMX Multi-Platform, As Well As Major Enhancements to Mobile Metrix in India

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comScore
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comScore announced the launch of MMX Multi-Platform, along with major upgrades to Mobile Metrix in India with the introduction of data from its recently launched mobile consumer panel. The introduction of Android mobile panel data expands comScore’s measurement of mobile audiences in India to enable more robust reporting of visitation, engagement and demographics, including new segments for age and gender.

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comScore Announces Expanded Multi-Platform and Mobile Measurement in Malaysia with Introduction of Mobile Consumer Panel Data

Submitter's Company: 
comScore
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comScore announced major upgrades to MMX® Multi-Platform and Mobile Metrix® in Malaysia with the introduction of mobile consumer panel data. The introduction of Android mobile panel data expands comScore’s measurement of mobile audiences in Malaysia to enable more robust reporting of visitation, engagement and demographics, including new segments for age and gender.

Click here to read more.

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comScore and CTR Announce Expanded Multi-Platform and Mobile Measurement in China

Submitter's Company: 
comScore
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comScore and CTR Market Research announced major upgrades to comScore MMX Multi-Platform and Mobile Metrix in China with the introduction of mobile consumer panel data powered by CTR. The introduction of Android smartphone panel data for application reporting expands comScore’s measurement of mobile audiences in China to enable more robust reporting of visitation, engagement and demographics.

Click here to read more.

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Bottle Rocket Helps NPR Further its “News Everywhere” Strategy with the Launch of NPR One for Apple TV

Submitter's Company: 
Bottle Rocket
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DALLAS, TX (PRWEB) AUGUST 03, 2017

Recently, National Public Radio, widely known as NPR, announced the inclusion of its NPR One app on Apple TV. Through the addition of this platform and a variety of other announcements by the news giant, NPR is extending its reach and truly offering its customers the ability to enjoy NPR content anywhere at any time. Bottle Rocket is proud to be a long-standing partner of the award-winning news organization and is pleased to have been a part of the launch of the organization’s first venture onto Apple TV.

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Reveal Mobile Awarded Broad Patent For Locating Mobile Devices And Building Profile Databases Using Beacon Proximity Activity

Submitter's Company: 
Reveal Mobile
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Reveal Mobile, a leading innovator in monetizing location-based audience data, today announced it has been issued a U.S. patent for a groundbreaking technology that determines the specific location of a mobile device via beacon proximity activity while also predicting where the device is likely to appear next.

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Near expands operations in the United States, Andries de Villiers joins as General Manager

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New York, US, 19 July 2017: Near, an Ambient Intelligence Platform, providing real-time information on places, people, and products, has announced its expansion in the US market with the opening of a New York office and the appointment of a General Manager for North America.

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JUICE Mobile & Factual extend partnership to launch Guaranteed Customer Targeting

Submitter's Company: 
JUICE Mobile
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JUICE Mobile & Factual extend partnership to launch Guaranteed Customer Targeting, providing enhanced targeting capabilities in premium environments to deliver on brand safety and transparency.

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Kantar Millward Brown Partners with Cuebiq to Provide Marketers with Critical Intelligence on Offline ROI

Submitter's Company: 
Cuebiq
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New York, NY (May 17, 2017)

Kantar Millward Brown, a leading global research agency helping businesses grow strong brands, today announced a partnership with Cuebiq, the largest provider of accurate and precise location data in the U.S., to help marketers measure the offline ROI of their advertising.

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Cuebiq Unveils Industry’s First Footfall Attribution Benchmarks for Nine Key Verticals

Submitter's Company: 
Cuebiq
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Cuebiq Unveils Industry’s First Footfall Attribution Benchmarks for Nine Key Verticals

Report allows marketers to determine impact of digital campaigns on offline activities like in-store visits

New York, NY (June 6, 2017) 

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S4M US Expands; Appoints Scott Dornblaser as SVP Sales of Americas

Submitter's Company: 
S4M
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S4M US Expands; Appoints Scott Dornblaser as SVP Sales of Americas

NEW YORK, June 1st, 2017S4M (Success for Mobile), a mobile ad tech company with headquarters in Paris, France, has appointed Scott Dornblaser as SVP Sales Americas based in New York City. Dornblaser will lead S4M’s sales expansion across North and Latin America and report directly to Fred Joseph, S4M’s US CEO and Global COO. 

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