Essence wins integrated media duties for cosmetic brand Faces Canada in India

Mandate will include content and e-commerce

NEW YORK - February 20, 2020-- Teads, The Global Media Platform, announced it signed an exclusive partnership with Bustle Digital Group (BDG) expanding its reach to 88 percent of consumers across the Generation Z and Millennial age groups in the US according to ComScore. Under the partnership, Teads will enable BDG to increase incremental ad revenue from video and viewable display across mobile and desktop. 

iconectiv TruReach Certify is foundation of first national deployment of industry-standard calling number verification service

Dubai, December 2019 – For many publishers in the Middle East region, Nabd –the largest personalized Arabic newsreader– has become the number one source of referrals to their portals, exceeding Social Media networks, as a traffic source.

Essence appointed integrated media agency of record in India for online home interior design and renovation platform Livspace

Helping Livspace achieve data-driven growth, through Essence’s pioneering use of analytics and technology to deliver valuable advertising

This investment validates Ogury's vision of a trusted digital advertising ecosystem driven by users’ informed choices

London, December 5th, 2019 - Ogury, the creator of the first digital marketing engine driven by user choice, announces today that it raised $50 million USD; enabling the company to accelerate its product innovation and customer growth in the U.S., Europe and APAC. The funding was provided by Idinvest Partners and various banks. 

Essence wins integrated media agency of record duties for live online learning platform Vedantu in India

Mandate covers offline and digital media, including performance media

Bengaluru, India, 28 November 2019 - Essence, a global data and measurement-driven media agency which is part of GroupM, today announced that it has won integrated media agency of record duties for live online learning platform Vedantu in India. 

Gimbal recently launched Trends, a foot traffic analytics platform that provides marketers, business analysts, finance teams, and real estate developers a comprehensive view of consumers’ physical-world behaviors over time, in order to drive more informed business decisions. Trends aggregates visitation patterns of the top brands and retailers across nearly five million unique locations. The platform then identifies and highlights shifts in market share and consumer preferences within retail, grocery, finance, QSR, and other verticals in North America.

Essence appoints Kunal Guha as Senior Vice President, Product, APAC

 Appointment further strengthens the agency’s integrated, full-service product offering in the region

Singapore, 6 August 2019 - Essence, a global data and measurement-driven media agency which is part of GroupM, today announced the appointment of Kunal Guha as Senior Vice President, Product, APAC. Based in Singapore, he reports to Richard Mooney, Global Chief of Product Operations.

Essence wins integrated media agency of record duties for ZEE5 India

Mandate includes the SVOD business, as well as offline media and SEO duties

Mumbai, India, 24 July 2019 - Essence, a global data and measurement-driven media agency which is part of GroupM, today announced that it has won integrated media agency of record duties for ZEE5 India, the fastest-growing over-the-top (OTT) platform in the country.