Ogury launches “Wash Your Phone”, a mobile campaign encouraging users to keep their smartphones clean Submitted by Visitor (not verified) on Wed, 04/15/2020 - 09:09 Thumbnail: London, April 14th, 2020 - Ogury, the creator of the first advertising engine driven by user choice, today launches a mobile campaign encouraging mobile phone users to regularly clean their devices, eventually aiming to raise funds for those affected by COVID-19 across the world. LanguageUndefinedNews Type: Member Press Release
Will Efforts to Block Illegal Robocalls Negatively Impact Legitimate Businesses? Submitted by Lynzee Saperstein on Thu, 03/26/2020 - 15:17 Submitter's Company: iconectivThumbnail: New market brief examines why international business calls to the U.S. may be inadvertently blocked and looks at how to address the potential issuesWhat’s the News: Legitimate calls originating outside the U.S. may be wrongly blocked by initiatives aimed at tackling illegal robocalls, creating a damaging impact on businesses. LanguageUndefinedNews Type: Member Press Release
Removing the Risk That Could Impede Adoption of Rich Business Messaging Submitted by Lynzee Saperstein on Tue, 03/24/2020 - 15:14 Submitter's Company: iconectivThumbnail: Verification and Trust Required for Rising New Service to Reach its Full Potential LanguageUndefinedNews Type: Member Press Release
Channel Factory Launches Office in Munich, Germany To Drive Growth in DACH region bl Submitted by ben.leyland on Mon, 03/16/2020 - 13:20 Submitter's Company: Channel FactoryThumbnail: London, UK, March 2020 – Channel Factory, the world leader in YouTube brand suitability and ad performance on YouTube, today announced that Paco Panconcelli will be joining the EMEA team as Managing Director, DACH. Panconcelli has been tasked with introducing YouTube brand suitability to the DACH market and establishing Channel Factory as the leading solution for brands and agencies; giving them control over where their ads are delivered. LanguageUndefinedContent Tags (Deprecated): mobile video advertisingNews Type: Member Press Release
Channel Factory Announces Senior Sales and Marketing Hires bl Submitted by ben.leyland on Mon, 03/16/2020 - 13:16 Submitter's Company: Channel FactoryThumbnail: Beverly Hills, CA - March 16, 2020 - Channel Factory, the world leader in brand suitability and ad performance on YouTube, today announced multiple important senior hires in sales and marketing roles. The company is rapidly expanding its global sales presence to nurture the growth of its end-to-end YouTube software and services business, and adding marketing talent to deepen its thought leadership prominence. All new US hires roll up under Jed Hartman, Chief Commercial Officer at Channel Factory, with EU additions under Mattias Spetz, MD Europe. LanguageUndefinedContent Tags (Deprecated): mobile video advertisingNews Type: Member Press Release
Nativex Announces New Trading Desk Offering; Corporate Restructuring Sees Nativex Elevated to Worldwide Brand kf Submitted by kevin.ford_149682 on Thu, 03/12/2020 - 17:16 Submitter's Company: NativeXThumbnail: Strategic Rebrand Embraces Nativex as Global Advertising Agency; Nativex To Provide Transparent, Omnichannel Buying Solution Through Its New Nativex Trading Desk. LanguageEnglishNews Type: Member Press Release
Aqilliz Partners with Moving Walls to Pilot World’s First Blockchain-Driven DOOH Advertising Campaign for Food Delivery Giant foodpanda Submitted by Visitor (not verified) on Mon, 03/09/2020 - 22:48 Submitter's Company: AqillizThumbnail: Addressing the existing absence of ad delivery verification tools for the OOH space, foodpanda will benefit from increased end-to-end visibility of campaign performance LanguageUndefinedContent Tags (Deprecated): programmaticdigital out-of-homeblockchainMember Mention: AqillizNews Type: Member Press Release
Nativex Announces New Trading Desk Offering; Corporate Restructuring Sees Nativex Elevated to Worldwide Brand kf Submitted by kevin.ford_149682 on Fri, 03/06/2020 - 14:17 Submitter's Company: NativexThumbnail: Strategic Rebrand Embraces Nativex as Global Advertising Agency; Nativex To Provide A Transparent, Omnichannel Buying Solution Through Its New Nativex Trading Desk. LanguageEnglishContent Tags (Deprecated): rebrandingAgencyproductsdemand side platformNews Type: Member Press Release
Essence wins integrated media duties for cosmetic brand Faces Canada in India jc Submitted by jodenia.chan_125171 on Thu, 02/27/2020 - 21:13 Submitter's Company: Thumbnail: Essence wins integrated media duties for cosmetic brand Faces Canada in IndiaMandate will include content and e-commerce LanguageEnglishNews Type: Member Press Release
TEADS NOW CONNECTS ADVERTISERS TO 88 PERCENT OF GEN Z AND MILLENNIAL CONSUMERS ACCORDING TO COMSCORE kg Submitted by karen.germ_151904 on Thu, 02/20/2020 - 10:26 Thumbnail: NEW YORK - February 20, 2020-- Teads, The Global Media Platform, announced it signed an exclusive partnership with Bustle Digital Group (BDG) expanding its reach to 88 percent of consumers across the Generation Z and Millennial age groups in the US according to ComScore. Under the partnership, Teads will enable BDG to increase incremental ad revenue from video and viewable display across mobile and desktop. LanguageUndefinedNews Type: Member Press Release