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Content Marketing

Present you the release of awaited Annual Report: Brand Safety and Martech 2024. 

This report unfolds how AI revolution, brand building, campaign, attention, the emerging influencers marketing to evolving user experiences are essential towards nowadays challenges.

Released: 
June, 2024
Education Section: 
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In the previous article, we explored the new Age of Shoppertainment and how consumer shopping behaviour is rapidly evolving in the Asia Pacific region. Brands can no longer just rely on discounts and promotions to drive sales - they need to create engaging, entertaining content that educates consumers and helps them make more intuitive purchase decisions.

Released: 
May, 2024
Region: 

Let me try to tell this via a story with some fictitious characters.

The future of consumer commerce in APAC

Explore how consumer expectations and preferences are evolving and how brands can be part of the future of consumer and commerce.

Shoppertainment Is Revolutionising Commerce in APAC - Are You Ready?

For years, we've witnessed that content and entertainment have increasingly driven purchase decisions. Although discounts and promotions continue to be one of the most prominent purchase triggers, and are widely deployed across many brands, relying solely on these tactics may not help a brand differentiate itself effectively from competitors.

Released: 
May, 2024
Region: 

Dubai, 20 February 2024 – ArabyAds, the global technology company, announced a strategic partnership with Arla Organic, a brand name under Arla Foods, the Danish-Swedish multinational cooperative and the fifth-biggest dairy company in the world, to leverage Connected TV advertising’s

Submitter's Company: 
Member Mention: 

Nabd, the premier platform for Arabic content, is proud to announce the launch of its Self-Serve Nabd Ad Manager (available at ads.nabd.com), designed to empower businesses to effectively reach and engage with millions of Arabic audiences worldwide, in a transparent and cost efficient manner, while leveraging Nabd’s unique advertising solutions and targeting capabilities.

Diverse Campaign Options for Targeted Objectives

The multi-region partnership for Turkish Airlines extends CTV advertising in Saudi Arabia, UAE, Qatar, Bahrain, Iraq and Kuwait and aims to leverage the dynamic capabilities of Connected TVs to reach relevant users.

Member Mention: 

As the Founder of a thriving company in the fast-paced world of digital marketing, I have witnessed firsthand the transformative power of performance and affiliate marketing. These dynamic landscapes are constantly evolving, and staying ahead of the curve is not just a business strategy; it's a necessity. In this article, we will delve into the top 5 future-looking trends in performance and affiliate marketing, shedding light on the innovations that will shape the industry in the years to come.

As the dawn of a New Year unfolds, founders and entrepreneurs find themselves at the precipice of innovation and evolution. The landscape of marketing is ever shifting, evolving, demanding a keen eye for emerging trends and a proactive approach to stay ahead of the curve.

In the realm of performance and content marketing, the winds of change are blowing strong, and as the founder of a dynamic enterprise, it is imperative to not only ride these winds but also harness their power for unprecedented success.

Once upon a time in the vast digital realm, there lived a group of savvy individuals who discovered a secret path to financial success—the kingdom of affiliate marketing. In this enchanting land, where clicks turned into gold coins, they learned five crucial lessons that paved the way to prosperity. Gather around dear readers, as we embark on a tale of wisdom and fortune in the magical world of affiliate marketing.