Major U.S. mobile players support MMA program to assist affiliate mobile marketers

With recession and cut-backs on everyone’s mind, how does Mike Wehrs, president of the Mobile Marketing Association, convince brands to invest in mobile? What technologies and trends will map the future of mobile Web marketing? Find out what makes the MMA boss tick in this in-depth interview.

New guidelines consolidate carrier playbooks of AT&T, Sprint, T-Mobile USA and Verizon Wireless, providing the industry’s first single reference for the mobile marketing ecosystem

Brings top industry figures together for international cooperation and leadership

Co-Chairs appointed to provide strategic guidance for MMA activities in the country

Attendees Can Also Access a Customized Mobile Site for the Event via Mobile Device

New Board Members Provide Vital Input and Leadership Regarding On-going Industry Initiatives

A MMA também nomeou os novos representantes de mais três regiões no mundo

Nova York, Londres, Cingapura e São Paulo – 14 de Maio, 2009 — A Mobile Marketing Association (MMA) (www.mmaglobal.com) anunciou hoje os novos representantes do seu comitê regional na América Latina. A eleição dos novos membros do comitê ocorre um mês depois de indicações e votações realizadas pelos membros da MMA e precede a eleição dos membros do Comitê Executivo, que compõem o Comitê Global (Global Board).

MMA también nombra nuevos representantes para otras tres regiones en el mundo