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Download The State of Creative Process in Marketing
Conducted in partnership with Canva, MMA Global's first benchmark study on the state of creative process provides a guide for marketers looking to refine their approaches and drive increased value with their creative efforts.
2024 Annual State of Attribution Marketer Benchmark Report
Our annual study shows that marketers in 2024 are more optimistic, but prioritize measurable outcomes over expanding media budgets and reach.
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Smarties DACH - Jury
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Daniel Jäger
Head of Group Media
Deutsche Telekom
Jury
Nina Brit Brando
CEO
Carat
Katja Brandt
CEO DACH
Mindshare
Giuseppe Fiordispina
Marketing Director
CUPRA & SEAT
Sebastian Grebasch
Mobile Growth Lead
Google
Jan Gräwen
CCO
YOC
Jan Heumüller
Managing Director DACH
Ogury
Henrik Ihlo
Director, LinkedIn Marketing Solutions DACH
LinkedIn
Jochanan Senf
GM Nutrition DACH | Business Lead Scratch Cooking Europe
Unilever
Yulia Kalner
Head of Creative and Media
Kantar
Anna Keller
Marketing Director and Media Lead
Bayer Consumer Health Germany/Austria
ANDREA KOCH
MANAGING DIRECTOR
MEDIAPLUS GROUP
SABINE KUCKUCK
MANAGING DIRECTOR
thjnk
Denise Mancinone
Head of Marketing DACH
Snap
Hilal Eksel Merter
Head of Global Brand Marketing
BSH
Dr. Peter Petermann
Head of Strategy
INGO Zurich
Dorit Posdorf
CMO
DocMorris
Beate Rosenthal
Partner Global Consumer & Health Platform
Roland Berger
Marc Alexander Schüling
Executive Director Strategy & Consulting
TRACK
Gerald Schloegl
Managing Director, Miles & More and VP Loyalty
Luftansa Group
Benjamin Schoderer
Head of Digital Marketing & CRM Diabetes Care
Abbott
Maren Seitz
Head of DACH
Analytic Partners
PATRICK SWIENTEK
Director of Media, Digital&Business Development
Danone
Stefanie Tannrath
CEO
Universal McCann Germany
JULIUS WINTER
Executive Creative Consultant
TikTok
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NICK BASSERMANN
Business Development Director
MEmob +
Jicky von Bechtolsheim
Chief Out of Home Officer
WallDecaux
KATJA DA SILVA CORREIA
Managing Partner
UM Germany
ANNE COTT
Digital Marketing & Media
Bayer Vital GmbH
Davide Falzone
Managing Director Germany
Bring! Labs
David Francois
Director of Enterprise Sales DACH
Amplitude
Anabel González
EMEA Programmatic Lead
HP
FABIAN HAUMANN
Creative Director
480Hz an Agency of DDB
VIKTORIA HOFFMANN
Chief Client Officer
Mindshare Germany
MARTIN HOLZBERG
Director Sales&Partnerships
Pinterest
Tobias Kellner
Industry Relations Lead
Google Germany
STEFAN KNOEPPEL
Digital Marketing Manager
Bayer
CHRISTIAN KUNITZ
Managing Partner
EssenceMediaCom Germany
YURI LIBOT
Head of Sales DACH
SILVERPUSH
BASTIAN MATHES
Managing Director, Chief Product Officer
TRACK GMBH
Ville Mikkola
Regional Director DACH
Appsflyer
FABIAN PREISS
Director Marketing &PR
PHD Germany
Andreas Rau
Head of Media Agencies, DACH
Meta
MARCEL SANDOVEL
CPO
Eskimi
Ferdinand Schmitt-Besenthal
Director, Brands
The Trade Desk
David Scholl
CEO
Departd
STEFAN SOMMER
SVP Global Sales &b Partnerships / DACH
Adform
ARNE STACH
Creative Director
Jung von Matt Havel
Sin To
Senior Director Marketing Communications
SAP
Jörg Vogelsang
CDO - Chief Digital Officer
BCN - Brand Community Network
Richard Wagner
Head of Sales DACH
Beintoo
MONTY WEBER
Senior Agency Lead
LINKEDIN
Julia Wehrle
Managing Director
Media Impact
LUISE WEISS
VP Global Revenue
Adsquare
JULIA WILDE
Marketing Director Knorr DE & AT
Unilever
Matthias Zecher
Department Head Digital Marketing
Mc Donald's Deutschland
Important Info
Smarties Winners
