Born and raised in Germany, Benjamin is a seasoned & award winning marketing professional focussing on driving mobile / digital programmes in corporate environments. He currently leads the digital marketing portfolio at Yum! Brands for KFC Africa. Prior to this he helped to establish the digital function and strategy at Vodacom South Africa where he led the digital marketing and sales teams until joining Yum! Brands in 2014. Before relocating to South Africa in 2007 he worked in mobile content and strategy for the Bertelsmann Group in Hamburg, Germany. He loves his family, living in Africa and soccer.
Benjamin was named “Best Marketer 2018” at the 2018 IAB Bookmarks.