APAC | MMA / Marketing + Media Alliance

APAC

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From A Blink to A Heartbeat

MMA's First Second Strategy Checklist and Facebook's Thumbstopper Creative Best Practices are what you need to win with short video ads.

Released: 
September, 2019
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Released: 
March, 2019
Region: 

Indian marketing has always thrived on speed and scale. Over the course of 2025, GenAI moved from novelty to necessity. And now we foresee agentic AI and quantum are set to gain momentum in 2026. Today, 51% of marketers plan to invest in agentic AI, a technology that will soon run parts of the workflow on its own across testing variants, optimizing journeys, and reallocating spend with human oversight. And just beyond that curve lies quantum computing, a technology that promises to make even today’s AI look slow.

Kenvue (India)

FE Credit

Strongmetrics

Hepmil Vietnam Company Limited

General Manager Marketing
Tata Communications

IMPACT India 2026 - Attendee

Thanks team MMA India for having me, and for the superb show. Kudos!

Head of India Marketing
Snap Inc.

IMPACT India 2026 - Attendee

Hi Lloyd,MMA India Impact 2026 was truly very well managed, and it was great to see such strong industry engagement and high-quality content over the two days.

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