APAC | MMA / Marketing + Media Alliance

APAC

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From A Blink to A Heartbeat

MMA's First Second Strategy Checklist and Facebook's Thumbstopper Creative Best Practices are what you need to win with short video ads.

Released: 
September, 2019
Region: 
Keywords: 
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Released: 
March, 2019
Region: 
Managing Director & BOD Member
MMA India
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abcd

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Great to collaborate with MMA India and Kantar on this meaningful dialogue. Conversations like these reinforce the importance of trust in driving creativity and marketing effectiveness.

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Head - CX, CRM, Consumer Care & Data
L’Oreal India
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Here are highlights from my panel discussion at MMA Smarties Unplugged India 2026 .

In beauty, the right experience starts with understanding the moment. #AI can help us read signals, connect the journey and make faster, more relevant decisions. However, truly exceptional consumer experience is not bot  or human, it’s a concierge-like blend of both. #AI bringing speed and scale, people bringing judgment, empathy and the human touch.

The future of #CX isn’t about automating every interaction. It’s about knowing what will help and when a person should step in.

Watch the discussion: https://lnkd.in/gjRctrFt

MMA India Moneka Khurana Rudrashish Nag
#AI #Beauty #CustomerExperience #ConsumerCare #HumanCenteredAI #ConversationalAI #Marketing #ContextualMarketing #Personalization #MarketingEffectiveness #SMARTIESUnplugged #MMAIndia

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Chief Alliance Officer
Laqshya Media Group
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Huge shout out for Mayur and Moneka and Manisha very rich content

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Co-Founder & CEO
Inshorts Group
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Great meeting everyone - such an enriching conversation with an exemplary group of sharp leaders. Looking forward to staying in touch. And please feel free to reach out for anything.

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Director, Brand & Innovation
Opella
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Friday afternoon well spent! Thanks

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Co-Founder and Chief Creative Officer
PivotRoots
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Really enjoyed the session today. Such a thoughtful and engaging conversation, and lovely to meet everyone. Thank you, Moneka and Mayur, for bringing us all together and making it such an easy, open exchange.

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