MMA has been a valuable platform for ShareChat and Moj, enabling us to actively contribute to key industry conversations that shape the future of marketing and advertising. Through this collaboration, we've been able to create meaningful synergies - addressing industry challenges, sharing insights, and driving impact. In a world where attention is the new currency, partnerships like these play a crucial role in adding value.
Being a member of the MMA Global India has been a quite relevant for our organization. The association provides invaluable insights into the dynamic world of modern marketing, equipping us with the latest trends, strategies and best practices from a global perspective. Through MMA, we gain access to cutting-edge research, expert-led webinars and industry events that keep us ahead of the curve. Overall, MMA has helped us refine our strategies and stay competitive in an ever-evolving modern marketing landscape, ensuring that we continue to drive innovation and success in our marketing efforts.
An array of digital touchpoints and the rise of hyper-connectivity have led to engaging modern consumers, both a challenge and a lucrative opportunity for marketers. It’s no longer a matter of just “reaching” an audience but delivering “personalized interactions” while maintaining their privacy.