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Marketing must have a certain set of competencies and mindsets to generate development in the digital age. However, as complexity increases, marketers must make more tough decisions about where to direct their efforts, which objectives and techniques to pursue, and which skills to create in order to drive future development.
This report, produced in cooperation with WARC and MMA APAC, explores how the industry is addressing these problems, with an emphasis on current trends and future potential

Released: 
October, 2022
File Size: 
3.89MB
Education Section: 
Region: 
Keywords: 

Thursday, October 20, 2022 - 4:00pm to 4:45pm IST

Speakers: 
Senior Director
Flipkart
Managing Director - South East Asia & India
Criteo
Webinar Partner:
Watch the Webinar:

Research Reveals The Great Divide When It Comes To Marketing Growth

Author Roy T. Bennett once said: “It’s only after you’ve stepped outside your comfort zone that you begin to change, grow, and transform.” Now, I don’t think Mr. Bennett was referring to marketers when he said this – I’m thinking this is more of a general, overall human declaration but it is absolutely applicable to marketers in the context of growth.

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