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Global

BLAB

Eighty Twenty Consulting (Pty) Ltd

PMAX Joint Stock Company

AI

The State of Personalization

The 2025 State of Personalization Report, published by MMA Global in collaboration with Monks provides a comprehensive analysis of how marketing leaders are navigating personalization’s complexities and charting its future. Drawing insights from over 115 senior marketing executives at large, established companies, this report captures a holistic view of personalization: its adoption, execution (manual vs. automated), measurement challenges, leadership dynamics, and evolving trends in content personalization.

Released: 
November, 2025
File Size: 
5 MB
Education Section: 
Guidelines, Perspectives, Research
Region: 
Global
Report

The State of Personalization

See how marketing leaders are navigating personalization’s complexities and charting its future
The 2025 State of Personalization Report, published by MMA Global in collaboration with Monks provides a comprehensive analysis of how marketing leaders are navigating personalization’s complexities and charting its future.

Xapads Media Expands into LATAM

India’s homegrown global ad-tech platform, has expanded its presence into the Latin American (LATAM) market as part of its ongoing international growth strategy. Strengthening its leadership footprint across key global regions, the company has appointed Jesús Juárez as Country Head – LATAM to lead regional operations and accelerate partnerships across the market.

With more than 15 years of experience in the digital advertising industry, Jesús brings expertise in performance marketing and strategic leadership.

Member Mention: 
Xapads
News Type: 
MMA Press Release

Hartbeat

Hartbeat

Voxify Medya

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