Leisure/Travel

Brand: Route 66 Harley-Davidson

Agency: 7 Media Group

Campaign/program name: 12 Days of Christmas

Duration: December 12 – 24, 2011

Objective: Route 66 Harley-Davidson wanted to maintain its visibility with current customers and add new customers and revenue through a holiday promotion.

Strategy: The goal for 7 Media Group’s services for Route 66 Harley-Davidson was to promote products and increase sales to existing and new members of their mobile club.

Brand:
Oklahoma Lottery

Agency:
7 Media Group

Campaign name:
$100 a Day for 30 Days

Duration:
September 7th –October 6th, 2010

Objective:
The Oklahoma Lottery wanted to create a mobile vip club to use as another marketing vehicle to create brand awareness and drive sales. Through the services offered by 7 Media Group, an initial campaign was created and executed using both traditional and social media to build the mobile vip club.

Case Study: Travel & Accommodation
Search and Location-Targeted Advertising Deliver Higher CTRs and Conversion

The Opportunity
The Days Business Alliance Group, part of Wyndham Worldwide, continued with their innovative mobile marketing strategy powered by Ping Mobile.

Brand:
Oklahoma City Bricktown

Agency:
7 Media Group

Campaign/program name:
Integrated Mobile Marketing

Duration:
May 2010 to present

Objective: Gunstock Mountain Resort is New Hampshire’s “Four Season Playground”. As the closest major ski area to Boston, Gunstock provides the ideal atmosphere; close to everything in the Lakes Region, yet away from the crowds.

 Customer Feedback

"Rant & Rave has enabled us to bring customer relations into the 21st century" -Brian Elliott, Customer Service Development Manager, National Express East Coast Trains

Background:
The more traditional German festival held in Blumenau, known by the relaxed atmosphere and crushing oportunities, used the Bluetooth Marketing as innovative way of relationship with the guests at the party.

Goal: