[India Webinar] Here for now v/s Here to stay - Perspectives on Changing Consumer Behaviour | MMA

Friday, May 8, 2020 - 12:30pm to 1:30pm IST

 
Watch the Webinar:

Brands are no strangers to change and crisis management. But it would be safe to say that the current scenario is a first for us all. While deciphering what people really want has always been a tough undertaking for marketers, they are now faced with the added challenge of understanding consumer behaviors and needs in the midst of these tough times.

In 'Here for now v/s Here to stay: Perspectives on Changing Consumer Behaviour', Sapna Chadha and Sukhleen Aneja shall chat about

  • Search behaviour tells us about consumer priorities
  • Trends are here for now, and which ones are here to stay
  • What these trends mean for businesses.

Available on Think with Google:

 

Speakers: 
MMA India Board Member; Senior Country Marketing Director
Google India and South East Asia
CMO & Marketing Director, RB Hygiene Home, South Asia; MMA India Board Member
Reckitt Benckiser Group plc