Next-Gen Identity: Introducing Portrait Engine | MMA Global

Next-Gen Identity: Introducing Portrait Engine

Friday, May 21, 2021 - 11:00am to 12:00pm EDT

Watch the Webinar:

In a post-cookie world, brands will need to build or rebuild a strong data foundation to compete and serve their customers. By investing in their customer intelligence with a data-agnostic approach, brands will be able to generate customer profiles with identity at the core, complete with customer attributes. This will allow for a full customer profile that is more than an identifier.

For the first time, LiveRamp will publicly announce the release of its new customer identity technology. The solution will provide a data-agnostic strategy as the industry evolves—allowing marketers and the agencies they work with to connect, control, and activate customer data in an easy, effective and safe way.

VP Product, GM Identity Infrastructure
SVP of Addressability and Ecosystem
Expert Project Leader
Product Review By:


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