Travis Clinger | MMA Global

Travis Clinger

Travis Clinger
SVP of Addressability and Ecosystem

As the Senior Vice President of Addressability and Ecosystem at LiveRamp, Travis is responsible for leading the company’s global digital advertising ecosystem strategy: driving strategic initiatives, advancing global partnerships, and overseeing the business development and go-to-market strategies for key addressability products and initiatives. The Authenticated Traffic Solution is one such product, enabling publishers to link their first-party identity to LiveRamp’s people-based, pseudonymous identifier, and then connect to LiveRamp’s Authenticated Identity Infrastructure across partner platforms to enable marketers to buy and measure using the identifier.

Travis is a co-founder and Board Member of the Advertising ID Consortium, advocating for people-based identifiers to be transacted across the open Internet. Travis also serves as a Board Member of the IAB Tech Lab. Prior to joining LiveRamp, Travis was a director at Epic Systems responsible for implementing systems that managed sensitive healthcare information. Travis holds a BA in Political Science from Rollins College.