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Wednesday, May 27, 2020 - 3:00pm to 4:00pm SGT

Speakers: 
Partner
McKinsey and Company
Partner
McKinsey and Company

Wednesday, April 8, 2020 - 3:00pm to 4:00pm SGT

Speakers: 
Senior Partner
McKinsey and Company
Partner
McKinsey and Company
Partner
McKinsey and Company

2020 Vision — Mobile Blurs the Lines of Omnichannel Retail

Mobile Increases Interest in Buy Online Pick Up in Store Options

SHOPKICK GROCERY WILL DRIVE DISCOVERY AND SALES

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Brand and retail launch partners look forward to increased demand, traffic to the aisle, and in-store conversion REDWOOD CITY, Calif. – February 14, 2017 -- Shopkick, the leading shopping rewards app that engages people with brands and drives in-store action, today announces it has opened up Shopkick Grocery to brand and grocery partners, inviting participation in the consumer launch in early April.
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JM

Think with Google - Thanksgiving and Black Friday Data Points from Google

Just published on Think with Google - Consumers Divided Their Time Between a Variety of Stores as the Holiday Season Kicked Off. Thanksgiving Day and Black Friday, collectively, marked the official start of the holiday shopping season. And shoppers were gobbling up deals from a variety of retailers—both online and brick-and-mortar—as they looked to snag the season’s hottest gifts. Read more


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Think with Google - Shoppers Gobble Up In-Store Black Friday Deals on Mobile

Just published on Think with Google - Mobile & Retail - Store foot traffic surged on Black Friday compared to an average weekend day in November, with electronics, clothing, and toy stores seeing some of the biggest jumps. Black Friday also had the highest number of mobile shopping searches, with Thanksgiving coming in a close second.

JM

Think with Google - Consumer Behavior During The Holidays

Just published on Think with Google - Mobile & Retail - This is the year of the supershopper. These savvy consumers have embraced mobile shopping, are open to new brands and products, and are turning to their devices for information and inspiration. Read more.

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Think with Google - An Agency Perspective: Elevating Digital Marketing Performance

Think with Google - An Agency Perspective: Elevating Digital Marketing Performance

Just published on Think with Google - Mobile & Retail - Mobile is the new battleground for brands, yet many marketers struggle to understand how digital marketing trends can influence growth. Google's VP of Marketing, Lisa Gevelber, spoke to SVP of Media at iCrossing, Christine Bensen, about how brands can elevate performance in a mobile-first world.

JM

Think with Google - A Marketer's Guide to Holiday Supershoppers

Just published on Think with Google - Holiday & Mobile. People around the world have transformed into supershoppers seemingly overnight, thanks to instant access to unlimited inspiration and information. We've uncovered the traits that define this new supershopper. Here's how to capture their attention this holiday season - Written by Julie Krueger, Retail Industry Director at Google (Oct 2016). Read more

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Think with Google - A Marketer's Guide to Holiday Supershoppers