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Member Press Release

Pontiflex Debuts Industry's First Signup Ad Platform for iPad

Pontiflex AppLeads Now Provides In-App Monetization Solution Available for iPad in Addition to Already Supported iPhone and Android

Submitter's Company: 
Pontiflex

Mobile advertising moving up a gear
UK still leads the five European ‘hotspot’ countries with 54% growth in Q2
Four countries now in the ‘billion club’, serving over 1 billion ads per quarter

London, 13 July 2011: The phenomenal growth in mobile advertising witnessed in early 2011 shows little sign of slowing according to a new report published today by global mobile media company, BuzzCity.

Submitter's Company: 
BuzzCity

DMG Mobile Extends Leadership with Powerful New Mobile Optimization Platform  

Traffiliate for Mobile delivers end-to-end visibility and control of all campaign data for maximized ROI
Submitter's Company: 
DMG Mobile

For Immediate Release

Tapjoy Appoints Al Wood as Chief Financial Officer

Veteran CFO has led two IPOs, joins during rapid growth period

San Francisco, CA – July 12, 2011 – On the heels of raising $30 million in Series D funding from J.P. Morgan Asset Management and all existing institutional investors, Tapjoy, Inc. (www.tapjoy.com), a leading independent mobile application network, has announced the addition of Al Wood as chief financial officer.

Netbiscuits joins PayPal Mobile Partner Program to provide retail and e-commerce companies with enterprise-class mobile shopping and payment solutions

New York, NY, June 22, 2011 – Netbiscuits, the world's leading cloud software service for cross-platform mobile sites and apps, today announced that it will offer retailers PayPal Mobile Express Checkout, the online payment service's two-click mobile payment system for the mobile Web.

Submitter's Company: 
Netbiscuits Inc.

Nobot Inc. (HQ: Ota-ku, Tokyo; CEO: Kiyotaka KOBAYASHI; hereinafter as "Nobot"), who runs the ad network "AdMaker" for smartphones, announced today that they will begin to provide the β version of “Appict.me”, a social recommendation service to share applications between friends and acquaintances over their social graph.

Submitter's Company: 
Nobot Inc.

Musical Instruments Giant Strikes a Chord with Knotice for Mobile Marketing

Knotice, the leading provider of direct digital marketing software and services, is helping the Fender Musical Instruments Corporation engage shoppers via SMS during its Hot Rod Amplifier Summer Tune Up promotion.

Rebate tags with a shortcode are placed on qualifying Fender Hot Rod Amplifier products. After purchasing the product, consumers simply text the call-to-action to a shortcode to fill out and submit a rebate form for free products.

Submitter's Company: 
Knotice

BuzzCity Mobile Ad Network Growth Fuelled by Demand for More White-Label Content Services
Key driver is increase in ‘white-box’ phones to target wider market

Submitter's Company: 
BuzzCity

The Mobile Marketing Group (MMG) has just launched its web-based Mobile Marketing Platform, a mobile marketing and database cleaning solution.

Mobile Marketing is fast becoming the centre point of any successful DM campaign and data hygiene and security is of growing concern.

The MMG online messaging platform is connected to over 100 global destinations and complies with the Direct Marketing Association’s (DMA) best practice guidelines in the UK.

Submitter's Company: 
Mobile Marketing Group

Four-part series covers QR Code technology and how to achieve highest ROI for every campaign

LONG BEACH, Calif. (June 1, 2011) — DENSO announced that VitreoQR, the principal North American distributor for DENSO QR Code® software solutions, will present a four-part webinar series on the essentials of QR Code technology. The webinars will explore ISO compliance specifications, security of QR Code content, liability of URL shorteners, the ease and importance of mobile optimization, and how to employ analytics to measure the success of a campaign.

Submitter's Company: 
DENSO