RetailMeNot, Inc. commissioned Google Consumer Surveys to poll over 1,000 consumers on their food and dining habits in the age of digital, including usage of smartphone devices for restaurant-related searches and activities. As the food and dining digital ecosystem continues to build momentum, restaurants are expanding their dining experiences through the use of apps, websites, digital coupons, mobile payment systems and more. This study provides an overview of the evolution of today’s food and dining consumer.
Log in with your MMA membership to gain full access to member research.
KPIs of a Non-Payment Digital Wallet Service.
The data in this infographic represents the performance of one of CardMobili´s live commercial deployments and data was collected from April 1st to September 30th, 2014.
This mobile couponing case study shows how Beeby Clark+Meyler promoted holiday discount offers to local audiences who were in the vicinity of Music & Arts store locations. The hyper local mobile ads drove engagement, sales, and foot traffic.
Avenue (www.avenue.com), a source for affordable fashion for real size women, launched a national campaign using Rich Media Messaging(RMM) technology on November 8, 2012. The campaign has been promoted thr
The speed with which the marketing landscape is changing is dizzying. Technologies, trends and opportunities within the omnichannel
universe have placed retail and brand marketers in a bit of a spin as they try
to manage the cycle of change. One of the key challenges for marketers is to ensure
their customers have a seamless brand experience, whether in-store or online,
sitting at a desktop or engaging on-the-go with mobile devices.
Street Savings Integrates with VeriFone PAYware Connect & PAYMEDIA
April 17, 2012 (Orange, CA) – Street Savings, a leading provider of mobile marketing and
engagement solutions, announced today that it has integrated its Mobile Coupons and Rewards products with VeriFone’s PAYware Connect intelligent gateway services. The integration enables small and medium sized businesses to build better customer relationships, which can now begin at the point of sale and continue to on-the-go customers anywhere.
