According to InMarket research, two-thirds of holiday shoppers plan to purchase gift cards this holiday season, presenting marketers with an exciting opportunity to acquire new customers, drive incremental sales, and foster loyal customers.
InMarket’s 2023 Gift Card Playbook provides marketers with the tips and tricks required to capitalize on this opportunity in the new year, when consumers are armed with these gift cards and eager to spend them.
Download the report today and unlock key insights on:
The top categories of gift cards consumers plan to purchase this holiday season
The average spend per consumer on ecommerce, electronics, and beauty gift cards (2019 - 2021)
Seven ways to engage gift card givers and recipients in the weeks and months ahead
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The holiday season is one of the biggest travel periods of the year, as people travel near and far to celebrate with loved ones. InMarket’s 2022 Holiday Travel InSights report contains key survey data on just how travelers plan to spend the holiday season.
Download the report and find out insights like:
How inflation is impacting consumers’ holiday travel plans.
How much Thanksgiving and December travelers plan to spend on their holiday travel.
How far consumers plan to travel for the Thanksgiving and December holidays.
And more!
Log in with your MMA membership to gain full access to member research.
The holiday season is one of the biggest travel periods of the year, as people travel near and far to celebrate with loved ones. InMarket’s 2022 Holiday Travel InSights report contains key survey data on just how travelers plan to spend the holiday season.
Download the report and find out insights like:
How inflation is impacting consumers’ travel plans.
How much Thanksgiving and December travelers plan to spend on their holiday travel.
How far consumers plan to travel for the Thanksgiving and December holidays.
And more!
Log in with your MMA membership to gain full access to member research.
The holiday shopping season is nearly here! If you’re like 71% of the consumers InMarket surveyed, you most likely have already started your 2022 holiday shopping.
InMarket’s Holiday Shopping InSights report unlocks key insights about how consumers plan to shop for gifts during the busiest shopping time of the year.
Download the report and access findings like:
How much holiday shoppers plan to spend on gifts
How inflation is impacting consumer holiday budgets
What kind of gift cards gift givers plan to buy
And more!
Log in with your MMA membership to gain full access to member research.
Using internal data from thousands of retailers and millions of shoppers, we’ve unwrapped four insights to help retailers ensure their 2015 holiday season is merry and bright, including:
Critical dates that consumers begin their holiday shopping journey, including demand by category and channels
Key retailer insights such as promotional trends and average offer opened
An inside look at mobile search trends and their impact on holiday shopping
A look at the new in-store shopper and how retailers can bridge the gap between the digital and physical experience
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This mobile couponing case study shows how Beeby Clark+Meyler promoted holiday discount offers to local audiences who were in the vicinity of Music & Arts store locations. The hyper local mobile ads drove engagement, sales, and foot traffic.
As our mobile world expands, the mobile channel has created new opportunities for retailers, marketers, and advertisers to drive traffic, sales, and customer loyalty. At the same time, it has become a complex landscape with moving parts and channels. Combining new devices with advanced marketing techniques, some retailers may be left wondering where to start their mobile efforts, and if they should begin during the holiday season. Research also provided by COLLOQUY and featuring a case study from Stage Stores.