holiday retail | MMA

2015 Holiday Insights Guide for Retailers

Using internal data from thousands of retailers and millions of shoppers, we’ve unwrapped four insights to help retailers ensure their 2015 holiday season is merry and bright, including:

  •  Critical dates that consumers begin their holiday shopping journey, including demand by category and channels
  •  Key retailer insights such as promotional trends and average offer opened
  •  An inside look at mobile search trends and their impact on holiday shopping
  •  A look at the new in-store shopper and how retailers can bridge the gap between the digital and physical experience

Music & Arts Mobile Couponing Case Study

Member Submitted Content
Submitter's Company: 
Beeby Clark+Meyler
This mobile couponing case study shows how Beeby Clark+Meyler promoted holiday discount offers to local audiences who were in the vicinity of Music & Arts store locations. The hyper local mobile ads drove engagement, sales, and foot traffic.
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SoundBite Whitepaper Leverages Mobile Marketing to Connect with Shoppers This Holiday Season

As our mobile world expands, the mobile channel has created new opportunities for retailers, marketers, and advertisers to drive traffic, sales, and customer loyalty. At the same time, it has become a complex landscape with moving parts and channels. Combining new devices with advanced marketing techniques, some retailers may be left wondering where to start their mobile efforts, and if they should begin during the holiday season. Research also provided by COLLOQUY and featuring a case study from Stage Stores.

Click here to download the free report.