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  2. MMA Press Release
  2. MMA Press Release

MMA Press Release

INDUSTRY COMES OF AGE WITH COMMON CONSUMER CENTRIC MESSAGE ON MOBILE MARKETING: MMA

Industry comes of age with common consumer centric message on mobile marketing: MMA

Mobile Marketing Association Forum concludes that consumer engagement is relationship-
driven, based on personal and emotional connections

Singapore, May 5, 2011 – After two days of intense discussion, involving some of the world’s largest brands, agencies and publishers, day two of the Mobile Marketing Association Forum Singapore (MMAF) ended on a high note.
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MMA Press Release

MMA PUBLISHES LATEST ISSUE OF INTERNATIONAL JOURNAL OF MOBILE MARKETING

 

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MMA Press Release

ASIA IS THE HEART AND SOUL OF MOBILE: MMA

Asia is the Heart and Soul of Mobile: MMA
Consumer Engagement Takes Centre Stage At Regional Mobile Marketing Forum
 
Singapore, May 4, 2011 - Day one of the Mobile Marketing Association Forum Singapore (MMAF) was squarely focused on the consumer as the centre of and target for mobile marketing activity.
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MMA Press Release

MMA FORUM SINGAPORE TO SHOWCASE CUTTING EDGE MOBILE TECHNOLOGIES

 

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MMA Press Release

MOBILE MARKETING ASSOCIATION LAUNCHES ARGENTINA LOCAL COUNCIL

MOBILE MARKETING ASSOCIATION LAUNCHES ARGENTINA LOCAL COUNCIL
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MMA Press Release

MOBILE MARKETING ASSOCIATION STRENGTHENS 2011 ASIA PACIFIC BOARD OF DIRECTORS

 

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MMA Press Release

MOBILE MARKETING ASSOCIATION EXTENDS GLOBAL FOOTPRINT TO CHINA

 

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MMA Press Release

CONSUMERS ARE EVOLVING FASTER THAN BRANDS, SAY MOBILE MARKETING EXPERTS (April 2011)

Consumers are evolving faster than brands, say mobile marketing experts
 
MMA Forum speakers look to gain and share insights into improving consumer experiences via the mobile medium
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MMA Press Release

MMA PUBLISHES MOBILE COUPONING BEST PRACTICES AND GUIDELINES (APRIL 2011)

MMA PUBLISHES MOBILE COUPONING BEST PRACTICES AND GUIDELINES
 
New Document Provides Industry Standard for Mobile Coupons and Rebates
 
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MMA Press Release

MOBILE MARKETING ASSOCIATION ANNOUNCES WORKSHOPS ON CONSUMER ENGAGEMENT, MOBILE DATA MONETISATION AND SOCIAL MOBILE COMMERCE

Mobile Marketing Association Announces Workshops on Consumer Engagement, Mobile Data Monetisation and Social Mobile Commerce
 
 
Singapore, April 8, 2011 – The Mobile Marketing Association (MMA) today announced that it will be conducting three mobile marketing workshops at the Grand Hyatt Singapore on May 3, ahead of the MMA Forum in Singapore on May 4-5, 2011.
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MMA Press Release