State of CDO Benchmark Survey | MMA Global

State of CDO Benchmark Survey

Released: 
December, 2022
Education Section: 
Region: 
Tags: 

The State of CDO Benchmark Survey is a statistical consolidation of The Evolving Role of the Chief Digital Officer & CDO Perspectives 2022.

Key findings include:

CDO vision is tied to business performance

  • 68% think that their main task is to improve business performance, not just to disrupt and drive change.
  • Top line growth and margin efficiency are the by far their main measurable goals.

Although there is usually a mandate from CEO, overlaps with other C roles may exist

  • 61% of CDOs report directly to the CEO, and 70% of CDOS surveyed have teams larger than 100 FTEs.

CDOs play a key role when it comes to customer capabilities

  • 80% of CDOs own or influence experience design & management, as well as data governance.

Not an MMA Member? Please fill out the form below to find how you can get access to this document and to learn more about other useful resources.