Among those elected are business leaders from all sectors of the marketing ecosystem pledging a “mobile first” mind set 

New York, NY, 11 October 2012 The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today unveils, the 2012 Global Board Executive Committee. 

Elected by the MMA Global Board for their leadership and visionary approach to mobile, the Global Board Executive Committee represents business leaders across the entire marketing, technology and advertising spectrum.