Flipboard Launches Premium Private Marketplace; Selects Rubicon Project to Automate Buying of Mobile Ad Inventory
Submitted by Christel van de... on Wed, 09/28/2016 - 21:14Submitter's Company:
Flipboard
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PALO ALTO, Calif., Aug. 30, 2016 -- For the first time, Flipboard makes its ad inventory available for real-time buying through an invite-only Private Marketplace (PMP) enabled by a new strategic alliance with Rubicon Project (NYSE: RUBI), operator of one of the largest advertising marketplaces in the world.
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