MMA In The News | MMA Global

MMA In The News

About 90% of what people do on a mobile device occurs in-app, vs. 10% via the mobile Web. One of the most exciting areas of in-app advertising is working with native advertising on mobile devices. Jun Group is in the business of getting consumers to engage with branded content on mobile devices. Most of that content is video and much of it is rewarded video.
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Jun Group
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Around the world, people are walking seemingly mindlessly around watching their smartphones while playing Pokemon Go, and according to one expert, this playing environment could be a good environment for businesses to test. by Kristina Knight Kristina: We've seen the immediate impact Pokémon Go has had on consumers. Do you see benefit for businesses from games like Pokémon Go?
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Jun Group
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A associação internacional acredita a S4M sobre impressões entregues, cliques, CTR, landing pages, instalações e aberturas em navegadores mobile.

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BANGO, CARDMOBILI TO BRING CARRIER BILLING TO RETAILERS
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CardMobili
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CardMobili brings digital wallet capabilities to MNOs
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Card
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New York – November 24, 2009 – The Mobile Marketing Association (MMA), a global organization leading the way in promoting the development and sustainability of mobile marketing, today announced Scarborough Research as the fourth partner in the MMA Global Research Partners program. The MMA Global Research Partners program features research reports, available exclusively to MMA members.

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Singapore, November 26, 2009 -- The Mobile Marketing Association (MMA) recently announced the winners for its Fifth Annual Global Mobile Marketing Awards. Competing against some of the most creative campaigns from across the globe, five entries from the Asia Pacific region received the six most coveted awards during the Annual Dinner and Awards Ceremony at the Mobile Marketing Forum in Los Angeles. 

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Read a comprehensive MMA Global Coverage report to learn about press & media coverage by region and source.

MMA Global Coverage Report August 2009

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Read a comprehensive MMA Global Coverage report to learn about press & media coverage by region and source.

MMA Global Coverage Report July 2009

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