IBM Watson Advertising, formerly The Weather Company’s ad sales division, uses IBM Watson, the world’s leading AI technology, to unlock data and insights to help marketers make better decisions. To learn more, visit ibm.com/watson-advertising.
Pandora is the world's most powerful music discovery platform - a place where artists find their fans and listeners find music they love. We are driven by a single purpose: unleashing the infinite power of music by connecting artists and fans, whether through earbuds, car speakers, live on stage or anywhere fans want to experience it. Our team of highly trained musicologists analyze hundreds of attributes for each recording which powers our proprietary Music Genome Project®, delivering billions of hours of personalized music tailored to the tastes of each music listener, full of discovery, making artist/fan connections at unprecedented scale. Founded by musicians, Pandora empowers artists with valuable data and tools to help grow their careers and connect with their fans.
GroundTruth enables you to build off what’s real—what real people are doing in the real world—and influence what they do next. Reach people where they are, in the moment when they are most likely to respond, before, during, and after purchase. GroundTruth offers the most accurate technology and robust insights, with places mapped using our proprietary Blueprints technology, and an unrivaled first-party database of consumer behavior that is 10X the size of the competition. We believe in the power of place. Where you go and what you do in the real world says more about who you are than anything else. Build your brand, increase store visitation, sales, and more by delivering the right message, to the right person, at the right place and time.
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InMobi enables the world’s leading brands, developers, and publishers to engage global consumers through mobile advertising. InMobi platforms leverage advances in big data, user behavior, and cloud-based architectures to simplify mobile advertising for its customers. Recognized by MIT Technology Review as one of the 50 Disruptive Companies of 2013, InMobi is the world's largest independent mobile ad network, engaging 872 million active uniques in over 200 countries. Learn more at www.inmobi.com
About Tremor Video:
Tremor Video Tremor Video (NYSE: TRMR) is transforming the video advertising experience across all screens for the world’s leading brands. Our proprietary technology, VideoHub®, offers advertisers and publishers a complete programmatic solution to reach and engage consumers while providing new insights into what drives the success of brand advertising performance across multiple devices. Tremor Video is based in New York with offices throughout the US and across the globe. For more information, visit tremorvideo.com and find Tremor Video on Twitter, Facebook, and LinkedIn.
About AT&T Adworks:
AT&T AdWorks is a digital media group within AT&T. Utilizing the inherent strengths of the world’s largest telecommunications company and its superior data advantage, AT&T AdWorks connects advertisers with their audiences across online, mobile and TV platforms. Our proprietary, aggregate data and ad offering give us the ability to help advertisers effectively tap into billions of available ad impressions and use advanced optimization technology to increase ad effectiveness. For more information, please visit adworks.att.com.
Avea, the sole GSM 1800 mobile operator of Turkey, was founded in 2004. Being driven by a spirit of innovation, Avea, the youngest operator of Turkey, has a nationwide customer base of 12.8 million as of the first quarter of 2012. Offering services to 98% of Turkey's population through its next generation network, the company is growing fast both in the corporate and individual services with the brand "Avea" and constantly investing in technology and infrastructure as well as in its management and around 3000 employees. Having roaming agreements with 644 operators in 197 countries, the company continues to expand its roaming partnerships.
HelloWorld (www.helloworld.com) provides brands with a rich engagement platform to create mobile CRM programs, promotional campaigns, loyalty solutions and in-venue mobile activation.
HelloWorld's technology, creative, analytics, and legal services enable cross-channel consumer touch points across web, social and mobile channels, through to POS. Fortune 500 brands and world-class agencies, including Coca-Cola, Microsoft, The Gap, Live Nation, Yahoo!, and Procter & Gamble, as well as individual store franchisees, utilize our unified engagement platform to motivate specific consumer behavior.
About Millennial Media:
Millennial Media is the leading independent mobile advertising platform company. Our technology, tools and services help app developers and mobile website publishers to maximize their advertising revenue, acquire users for their apps and gain insight about their users. We offer advertisers significant audience reach, sophisticated targeting capabilities and the ability to deliver rich and engaging ad experiences to consumers on their mobile connected devices. Visit www.millennialmedia.com for more information.
Turkcell is a converged telecommunication and technology services provider, founded and headquartered in Turkey. It serves its customers with voice, data, TV and value-added consumer and enterprise services on mobile and fixed networks. Turkcell launched LTE services in its home country on April 1st, 2016, employing LTE-Advanced and 3 carrier aggregation technologies in 81 cities. Turkcell Group companies serve 66.5 million subscribers in 9 countries as of June 30, 2016. It has been listed on the NYSE and the BIST since July 2000, and is the only NYSE-listed company in Turkey. To learn more, visit turkcell.com.tr.
Twitter (NYSE: TWTR) is what’s happening in the world and what people are talking about right now. On Twitter, live comes to life as conversations unfold, showing you all sides of the story. From breaking news and entertainment to sports, politics and everyday interests, when things happen in the world, they happen first on Twitter. Twitter is available in more than 40 languages around the world. The service can be accessed at twitter.com, on a variety of mobile devices and via SMS. For more information, visit about.twitter.com or follow @twitter. For information on how to download the Twitter and Periscope apps, visit twitter.com/download and periscope.tv.
About Urban Airship:
Urban Airship helps the world’s top brands do great things in mobile. As the most globally deployed service for push notifications, in-app purchases and subscriptions, Urban Airship enables thousands of enterprise organizations to deliver exceptional customer service experiences and better engage and monetize mobile app audiences. The company delivers billions of messages per month with unrivaled speed and scale for leading brands such as Accenture, CBS Interactive, Groupon, Macy’s, Soundtracking and Warner Bros. Its investors include Founder’s Co-op, Foundry Group, Intel Capital, salesforce.com, True Ventures and Verizon. Visit www.urbanairship.com and follow us on Twitter @urbanairship.
VerveTM is a location-based mobile marketing platform that connects advertisers with consumers to deliver successful business outcomes. The company’s proprietary location intelligence, patented technology, premium mobile inventory, and analytics capabilities empower marketers to reach and engage consumers with compelling mobile advertising experiences. Headquartered in New York City, Verve has offices in San Diego, San Francisco, Denver, Los Angeles, Washington, D.C., Chicago, Detroit, London, Eastern Europe, India, and Southeast Asia. For more information, visit www.verve.com.
Rachel Pasqua, VP of Marketing
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Videology (videologygroup.com) is an enterprise technology company for advertising and media companies. Its video platform allows brands, agencies and media companies to plan, serve, manage, and monitor video ad campaigns using features and specifications typical to TV, while taking advantage of the advanced targeting, optimization, and efficiencies of digital media. Videology’s technology transforms the TV and digital experience so that a different ad—the right ad—will be shown to the desired consumer.
Videology, Inc., is a privately-held, venture-backed company, whose investors include Catalyst Investors, Comcast Ventures, NEA, Pinnacle Ventures, and Valhalla Partners.
Weve is a leading provider of mobile marketing, data and technology services in the UK. Set up as a joint venture between the three largest mobile operators, EE, O2 and Vodafone, Weve has the ability to reach up to 23 million consent-based customers and provides a single point of contact for brands and businesses to connect to a large-scale mobile audience.
Yahoo is focused on making the world's daily habits more inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the globe. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, Calif., and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit http://yahooadvertisinguk.tumblr.com/
About Marketing Evolution:
Marketing Evolution is a leading marketing analytics and software company, primarily serving Fortune 500 brands. Founded in 2000, Marketing Evolution has measured over $300 billion in marketing spend, in over twenty countries. A leader in real-time, one-to-one marketing analytics, Marketing Evolution has a long list of accolades for digital, social media and mobile ROI analysis. Their Cross-media attribution modeling has been named “best practice” by ESOMAR, “gold standard” by the Advertising Research Foundation (ARF), and “Leader” by Forrester. Marketing Evolution’s patented methodologies have become the most broadly, independently validated method for measuring the complex array of marketing activities.