Overview | MMA Global

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

2023 Winners

    Advertiser
    Global
    Brand
    Global
    Agency Network
    Global
    Creative Agency
    Global
    Media Agency
    Global
    Digital/Specialist Agency
    Global
    Solution Provider
    Global
    Holding Company
    Global
    Advertiser
    North America
    Brand
    North America
    Agency Network
    North America
    Creative Agency
    North America
    Media Agency
    North America
    Digital/Specialist Agency
    North America
    Solution Provider
    North America
    Advertiser
    Brazil
    Brand
    Brazil
    Brand
    Brazil
    Agency Network
    Brazil
    Creative Agency
    Brazil
    Media Agency
    Brazil
    Digital/Specialist Agency
    Brazil
    Solution Provider
    Brazil
    Advertiser
    Hispanic LATAM
    Brand
    Hispanic LATAM
    Agency Network
    Hispanic LATAM
    Creative Agency
    Hispanic LATAM
    Media Agency
    Hispanic LATAM
    Digital/Specialist Agency
    Hispanic LATAM
    Solution Provider
    Hispanic LATAM
    Advertiser
    EMEA
    Brand
    EMEA
    Agency Network
    EMEA
    Creative Agency
    EMEA
    Media Agency
    EMEA
    Digital/Specialist Agency
    EMEA
    Solution Provider
    EMEA
    Advertiser
    Europe
    Brand
    Europe
    Agency Network
    Europe
    Creative Agency
    Europe
    Media Agency
    Europe
    Digital/Specialist Agency
    Europe
    Solution Provider
    Europe
    Advertiser
    Germany
    Brand
    Germany
    Agency Network
    Germany
    Creative Agency
    Germany
    Media Agency
    Germany
    Digital/Specialist Agency
    Germany
    Solution Provider
    Germany
    Advertiser
    Türkiye
    Brand
    Türkiye
    Agency Network
    Türkiye
    Creative Agency
    Türkiye
    Media Agency
    Türkiye
    Digital/Specialist Agency
    Türkiye
    Solution Provider
    Türkiye
    Advertiser
    APAC
    Brand
    APAC
    Agency Network
    APAC
    Creative Agency
    APAC
    Media Agency
    APAC
    Digital/Specialist Agency
    APAC
    Solution Provider
    APAC
    Advertiser
    China
    Brand
    China
    Agency Network
    China
    Creative Agency
    China
    Media Agency
    China
    Digital/Specialist Agency
    China
    Digital/Specialist Agency
    China
    Solution Provider
    China
    Advertiser
    India
    Brand
    India
    Agency Network
    India
    Creative Agency
    India
    Media Agency
    India
    Digital/Specialist Agency
    India
    Solution Provider
    India
    Advertiser
    Indonesia
    Brand
    Indonesia
    Agency Network
    Indonesia
    Creative Agency
    Indonesia
    Media Agency
    Indonesia
    Digital/Specialist Agency
    Indonesia
    Solution Provider
    Indonesia
    Advertiser
    Philippines
    Brand
    Philippines
    Agency Network
    Philippines
    Creative Agency
    Philippines
    Media Agency
    Philippines
    Solution Provider
    Philippines
    Advertiser
    Thailand
    Brand
    Thailand
    Agency Network
    Thailand
    Agency Network
    Thailand
    Creative Agency
    Thailand
    Media Agency
    Thailand
    Advertiser
    Vietnam
    Brand
    Vietnam
    Agency Network
    Vietnam
    Creative Agency
    Vietnam
    Media Agency
    Vietnam
    Digital/Specialist Agency
    Vietnam
    Solution Provider
    Vietnam

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Advertisers - China 2023

RankAdvertiserRegionPoints
1 Unilever China 247.8
2 Master Kong China 136.7
3 PepsiCo China 85.7
3 Yum! Brands China 85.7
5 GSK China 77.1
6 LVMH China 67.9
7 Yili Group China 57.5
8 Mondelēz International China 51.4
9 Tencent China 42.8
10 PVH China 35.7
11 BP China 34.5
12 Baidu China 34.3
12 fiture China 34.3
12 J&J China 34.3
12 vivo China 34.3
16 KIRKBI China 26.4
17 adidas China 25.7
17 Government of China China 25.7
17 HEYTEA China 25.7
17 Jahwa China 25.7
17 moody China 25.7
17 Oppo China 25.7
17 Philips China 25.7
17 Shell China 25.7
17 Sony China 25.7
17 The a2 Milk Company China 25.7
17 Victoria's Secret China 25.7
28 Qualcomm China 18.9
29 Ant Group China 17.1
29 Bioderma China 17.1
29 Carlsberg Group China 17.1
29 China Resources Snow Breweries China 17.1
29 Dell Technologies China 17.1
29 Fila China 17.1
29 Geely China 17.1
29 Haleon China 17.1
29 Huaxizi China 17.1
29 Nayuki China 17.1
29 New Balance China 17.1
29 Procter & Gamble China 17.1
29 The Coca-Cola Company China 17.1
42 BIGO Technology China 8.6
42 Burberry China 8.6
42 Chi Forest China 8.6
42 Dicos China 8.6
42 ExxonMobil China 8.6
42 F&F China 8.6
42 Kering China 8.6
42 Nongfu Spring China 8.6
42 Swatch Group China 8.6
51 L'Occitane China 5.0