India

MMA IMPACT India - 12th Edition | Mumbai Edition - Speaker

Congratulations to the MMA team for their outstanding efforts in organizing and executing the MMA IMPACT - Mumbai Edition event. Your dedication and expertise have created a platform for marketers to rethink strategies, relearn emerging trends, & rebuild their organizations for success. Your commitment to driving innovation & fostering collaboration within the MMA community is truly commendable. Thank you for inspiring us all to push boundaries & embrace the transformative power of marketing. Together, we can shape a brighter future for the industry.

Niraj Ruparel

Emerging Tech Lead

WPP & GroupM India

Shopper Marketing

Surveying The Pulse | MMA India Survey: Industry's Outlook on ONDC

The Open Network for Digital Commerce (ONDC) is an innovative network that has garnered the attention of stakeholders and professionals in the digital commerce space in India.

Released:

May, 2023

Education Section:

Research, Trends Reports

Region:

APAC, India

Modern Marketing Reckoner 2023: Transform to Thrive

MMA Global India, in collaboration with GroupM, proudly presents Modern Marketing Reckoner 2023: the industry's most anticipated annual report. Unveiled at Impact India, this report showcases the collective wisdom and industry-neutral perspective of marketers who have fearlessly embraced transformation and elevated their marketing strategies to new heights.

Released:

May, 2023

Education Section:

Perspectives

Region:

APAC, India, Global

JCDecaux Advertising India Pvt. Ltd.

MMA India Newsletter - April 2023

Smartgraphic

Omnichannel Advertising & Retail Media: A dual approach for effective media buying

April 26, 2023

Authored by Rahul Singh, Director, Business Development, India, Tradedesk

The media landscape in India is undergoing significant changes, driven by advancements in technology and the growth of the digital economy. Consumers now have access to a vast array of content options, from connected TV and podcast to news and blogs, often consumed across an array of devices, with mobile being the dominant channel.