The first annual MATT Unplugged event brings together marketers, attribution experts and data-focused thought leaders, for a day dedicated to one of the most complex—and most critical—topics: multi-channel attribution (MTA). Here, insiders and experts will discuss and define the future of data-driven marketing, with an eye on more accurate, more actionable methodologies.
This is an essential conversation and one poised to #ShapetheFuture™ of marketing. As customers demand increased personalization and heightened value in every brand interaction, it’s essential enterprises understand attribution and how to structure their media allocation. Join us at Unplugged to learn more about this complex topic and how you can leverage MTA to drive greater engagement—and greater ROI.