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The Great Debates - the Role of the Chief Digital Officer
Is the CDO Role More Important Than Ever?
POSSIBLE - Embrace the Impossible
April 17-19, 2023 | Miami Beach, Florida
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Download CDO Perspectives 2022
A compilation of the results from 50 interviews and a quantitative market research survey of more than 100 CDOs across more than 20 industries.
The State of CDO Benchmark Survey
A statistical consolidation of The Evolving Role of the Chief Digital Officer & CDO Perspectives 2022
Advertising and the Present Moment
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Attribution is Hard: Is MTA Worth the Effort?
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Presentations
DATA Unplugged India Series - 2nd Edition
Speaker Presentations
Speaker Presentations
Presentations the MMA has permission to post are available for viewing and download below.
View the full agenda
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Wednesday, November 16, 2022
Leverage First-Party Data in A Privacy First World
2:40 PM - 2:55 PM
Bhaskar Ramesh
, MMA India Board Member; Director - Omnichannel, Google India
Watch the Full Session
Balancing Privacy & Growth
2:55 PM - 3:10 PM
Saugato Bhowmik
, Director, CPG/Auto/D2C , Meta
Watch the Full Session
Report Launch - Leveraging Consumer Data for Marketing - MMA EY Initiative
3:30 PM - 4:20 PM
David Raab
, Founder and CEO of the Customer Data Platform Institute, Customer Data Platform Institute
Watch the Full Session
Panel Session - Leveraging Consumer Data for Marketing - MMA EY Initiative
3:30 PM - 4:20 PM
Amrita Thapar
, MMA India Board Member & Chief Marketing Officer, Microsoft India
Dippak Khurana
, Co-founder & CEO, Vserv
Deepak Mann
, Director Marketing Effectiveness, Nielsen India
Sujit Ganguli
, Head – Corporate Brand and Communications, ICICI Bank Ltd
Dhiraj Gupta
, CTO & Founder, mFilterIt
Moneka Khurana
, Country Head & Board Member India, MMA Global - India
Moderator:
Amiya Swarup
, Partner, EY LLP | Marketing Advisory Services, EY
Watch the Full Session
Big Data meets Small (Survey) Data: Enabling sharper consumer targeting
4:20 PM - 4:40 PM
Puneet Avasthi
, Director, Specialist Businesses, Insights Division, Kantar
Watch the Full Session
Data Strategy (Transaction data/ CRM data)
4:20 PM - 4:40 PM
Stephen Samuel
, India Head- Analytics Practice, Kantar
Watch the Full Session
Fireside Chat: Invest in Data to Accelerate Business Transformation
4:40 PM - 5:10 PM
Kamolika Peres
, Director, Google Cloud, Google
Gaurav Anand
, Chief Digital and Marketing Officer, L'Oréal
Watch the Full Session
Leveraging First-Party Data to Drive Brand Impact - A Publisher Perspective
5:10 PM - 5:25 PM
Mitesh Desai
, Head - Agency Partnerships and Sales Excellence, HT Media Group
Watch the Full Session
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