The digital experience and digital advertising are getting a complete overhaul because of different expectations about privacy and regulations like GDPR in Europe and CCPA in California. What used to seem like the wild, wild, west of the internet, is now being met with regulations that are making brands rethink how they value, collect and handle consumer data. 

Hear from Accenture Interactive’s personalization and data expert Ankit Mehta and Apurva Sisodia, Senior Manager from Accenture’s Data Security Practice, as they break down what the new regulations mean, what most important for you know, and what you need to do to make sure you remain in compliance.