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Nativex Announces New Trading Desk Offering; Corporate Restructuring Sees Nativex Elevated to Worldwide Brand

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Nativex
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Strategic Rebrand Embraces Nativex as Global Advertising Agency; Nativex To Provide A Transparent, Omnichannel Buying Solution Through Its New Nativex Trading Desk.  

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Anil Mathews, Founder & CEO, Near

4 ways data products are redefining brand interactions

Brands today collect multiple data points across consumer interactions, ranging from key promotional events and social comments to consumer whereabouts and inquiries. One of the key challenges faced by brands and enterprises is to fuse these multiple data streams in real-time and act on them. Overcoming this challenge would redefine how brands interact with their consumers using data today. Here is how: 1. A power shift