Cross Marketing | MMA
Smart Mobile Cross Marketing Effectiveness Research Insight Report

With marketers focused on their bottom line, few have the resources to initiate a robust analysis on how media channels interact and integrate. To provide the industry greater clarity about the value of mobile marketing, the MMA is committed to delivering insights surrounding mobile’s impact on ROI and its affect on business goals.

Release Date: 
May, 2015
File Size: 
684 KB
Education Section: 
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