InMarket’s latest InSights report takes a deep look at how consumers plan to spend the upcoming July 4th holiday. 

Download the report day to unlock key insights including: 

• How much consumers plan to spend on their July 4th meal
• What the top menu items are for July 4th BBQs & parties
• What alcohol beverage brands saw the highest sales increases last July 4th 
• And more!

In an era of increasing competition, inflationary pressures, and rapidly changing consumer behaviors, grocery marketers are challenged to attract new customers, strengthen existing shopper loyalty, and drive brand growth. 

InMarket’s Q1 2023 Grocery Fidelity Index looks at the quarterly productivity of grocery chains including H-E-B, Publix, Whole Foods Market, and more to better understand grocery chains’ ability to attract and retain shoppers during this period. 

Download the report now to access key insights and learn how to best maximize your grocery marketing strategy in the months ahead.

Just released: InMarket’s latest InSights report, the 2022 Coffee & Snack Shops Fidelity Index. 

InMarket analyzed the productivity of national coffee & snack shops to evaluate their ability to drive location efficiency and diner loyalty. Download the report and uncover key insights, including:

• The quarterly Fidelity Index score for chains like Tim Horton’s, Dunkin’, and Jamba Juice
• The 2022 New Restaurant Fidelity Index score for chains, which looks at the productivity of new locations opened in 2022
• What GeoTypes over-index at Starbucks, Cinnabon, and Auntie Anne’s

And more!

Download the report now!

InMarket’s 2022 Quick-Service Restaurant (QSR) Fidelity Index report takes a look at the quarterly productivity and loyalty to national QSR chains to see how they performed throughout the year. 

Download the report now to unlock key insights including:

• The quarterly Fidelity Index score for brands like McDonald’s, Wendy’s, and Sonic
• The 2022 New Restaurant Fidelity Index score for QSR chains, which looks at the efficiency of chains’ new locations opened in 2022 
• What chain has the highest percentage of loyal customers. 

And more! 

Download the report now!

InMarket’s 2022 Grocery Fidelity Index reports uncover the quarterly productivity and assess consumer loyalty across major grocers—including H-E-B, Publix, and Kroger—in 2022. 

Download the reports today and unlock powerful insights including:

• Which grocers were the most productive in 2022 
• How visitation to new grocery store locations compared to existing store locations in the fourth quarter
• What GeoTypes are the most frequent visitors at the top grocery 

And more!

According to InMarket research, two-thirds of holiday shoppers plan to purchase gift cards this holiday season, presenting marketers with an exciting opportunity to acquire new customers, drive incremental sales, and foster loyal customers.

InMarket’s 2023 Gift Card Playbook provides marketers with the tips and tricks required to capitalize on this opportunity in the new year, when consumers are armed with these gift cards and eager to spend them. 

Download the report today and unlock key insights on:

• The top categories of gift cards consumers plan to purchase this holiday season
• The average spend per consumer on ecommerce, electronics, and beauty gift cards (2019 - 2021)
• Seven ways to engage gift card givers and recipients in the weeks and months ahead

Easily one of the biggest headlines dominating the news this past year has been record inflation, which in June 2022 reached its highest level in 40 years.  

In our latest installment of inflation content, InMarket's Q4 2022 Inflation InSights reveals key findings from our October Inflation survey of over 900 US adults, including: 

• How consumers feel about the economy, inflation, and a potential recession
• How consumer sentiments have changed since our June 2022 Inflation survey
• How consumer buying behaviors have shifted across verticals, including auto, furniture, electronics, and travel
• And more!

The holiday season is one of the biggest travel periods of the year, as people travel near and far to celebrate with loved ones. InMarket’s 2022 Holiday Travel InSights report contains key survey data on just how travelers plan to spend the holiday season. 

Download the report and find out insights like:

• How inflation is impacting consumers’ travel plans.
• How much Thanksgiving and December travelers plan to spend on their holiday travel.
• How far consumers plan to travel for the Thanksgiving and December holidays. 
• And more!

The holiday shopping season is nearly here! If you’re like 71% of the consumers InMarket surveyed, you most likely have already started your 2022 holiday shopping. 

InMarket’s Holiday Shopping InSights report unlocks key insights about how consumers plan to shop for gifts during the busiest shopping time of the year.

 Download the report and access findings like:

• How much holiday shoppers plan to spend on gifts
• How inflation is impacting consumer holiday budgets
• What kind of gift cards gift givers plan to buy
• And more!