micro-moments | MMA Global

micro-moments

Think with Google - An Agency Perspective: Elevating Digital Marketing Performance

Just published on Think with Google - Mobile & Retail - Mobile is the new battleground for brands, yet many marketers struggle to understand how digital marketing trends can influence growth. Google's VP of Marketing, Lisa Gevelber, spoke to SVP of Media at iCrossing, Christine Bensen, about how brands can elevate performance in a mobile-first world.

Google's micro-moments guide for marketers
Google whitepaper with research and case studies to arm marketers for winning in a micro-moment world.

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