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Download The State of Creative Process in Marketing
Conducted in partnership with Canva, MMA Global's first benchmark study on the state of creative process provides a guide for marketers looking to refine their approaches and drive increased value with their creative efforts.
2024 Annual State of Attribution Marketer Benchmark Report
Our annual study shows that marketers in 2024 are more optimistic, but prioritize measurable outcomes over expanding media budgets and reach.
Advertising and the Present Moment
State of Attribution Marketer Benchmark Report
Marketer Benchmark Study on Growth
Attribution is Hard: Is MTA Worth the Effort?
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Tracker
Amperity Retail Monitor
Tracking consumer behavior across categories and channels from 100 North American retail brands.
Research
Adobe Digital Economy Index
Adobe published a Digital Economy Index focused on the impact of COVID-19 on the digital economy.
Tracker
PlaceIQ Social Distance Tracker
Observing changes in consumer behavior through the lens of foot traffic.
Article
Coronavirus Impact on the USA Digital Advertising Market
COVID-19 has had a big impact on the advertising industry. In this Pathmatics report you will find the latest data on the advertiser's response.
Article
How Companies Can Set Employees Up for Success When Working from Home
Read this article to learn more about how you can help your employees work better from home.
Article
How Advertisers Are Responding to the Coronavirus Crisis
Read this article to learn more about how ad spend is changing due to the Coronavirus pandemic.
Research
What We See With Email Rates During COVID-19
Stats for open rates and click-through rates for marketing campaigns, with focus on Travel and Hospitality and Retail industries.
Research
Trust Barometer Special Report: Brand Trust And The Coronavirus Pandemic
Edelman has just conducted a 12-market study on the critical role brands are expected to play during the coronavirus pandemic, completed on March 26.
News
U.S. Marketers Ramping Up COVID-19-Themed Commercials
Read this article to learn more about trends in COVID-19-Themed Commercials
Resource
Coronavirus Live Updates: Grim Models Project High U.S. Toll in Months-Long Crisis
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