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MMA Mobile AdTech Brasil
September 13, 2016 | São Paulo
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MMA Mobile AdTech Brasil 2016
Agenda
Agenda
Tuesday, September 13, 2016
1:30 PM – 2:00 PM
Registration and coffee / Credenciamento e café
2:00 PM – 2:10 PM
Opening and welcome / Abertura e boas vindas
2:10 PM – 2:40 PM
Track 1
A disrupção pelo mobile / Disrupted by mobile
Mentor Muniz Neto
Senior Partner + Chief Creative Officer
Bullet Group
In Partnership With:
2:40 PM – 3:05 PM
Track 2
Criola: como a geolocalização ajudou a fazer desse case um vencedor / Criola: how geolocation helped turning this case into a success
Chico Baldini
Chief Relationship Officer
W3haus
Rodrigo Junco
BizDev Director
In Loco Media
In Partnership With:
3:05 PM – 3:25 PM
Track 3
Pesquisa MMA Mobile Report Brasil: números do mercado mobile / MMA Mobile Report Brazil: mobile market numbers
Mauro Fusco
Innovation and Planning Director
Millward Brown Brazil
In Partnership With:
3:25 PM – 3:50 PM
Track 4
Comportamento e influência através do marketing de navegação / Behaviour and influence through navigation marketing
Flavia Rosário
Head of Marketing
Waze Brazil
3:50 PM – 4:15 PM
Track 5
Como o marketing programático pode melhorar a experiência publicitária mobile / How programatic marketing can leverage Mobile advertising acceptance
Julien Houdayer
VP Sales LATAM
S4M
In Partnership With:
4:15 PM – 4:40 PM
Track 6
Mobile: o melhor meio da história / Mobile: best channel ever
Marco Scabia
Partner and Director of New Businesses
Logan
Guilherme Cavalcante
Head of Connections, Media & Data
Wieden + Kennedy
In Partnership With:
4:40 PM – 5:00 PM
Track 7
A diversidade entra em cena na comunicação / Diversity in the communications agenda
Fiamma Zarife
Diretora de Agências
Twitter Brasil
5:00 PM – 5:05 PM
Encerramento / Wrap up
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