Personal and tactile, at once mass-targeted and intimate, mobile is revolutionizing business and marketing, creating new industries and developing unprecedented brand engagement and loyalty. Inextricably woven into the buying journey and consumer lifecycle, mobile creates the most direct and closest connection brands can have with their customers. For marketers, mobile is a must. This is the Mobile Imperative.
Curated by senior brand marketers, the Innovate is the place to up the ante, get a glimpse into the future and embrace the Mobile Imperative. Brand marketers must leverage mobile to build new brand experiences and achieve unprecedented consumer engagement or risk being left behind. Fortunately, with connected devices and the latest mobile-enabled technologies (IoT, augmented and virtual realities, artificial intelligence and 360 video), the opportunities are endless.
Join us in São Paulo - Brazil on September 18 for a game-changing event where you’ll learn everything you need to create incredible new brand experiences and redefine what’s possible in the world of mobile and marketing..