Why Attend | MMA
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Why Attend

At IMPACT, Fortune 500 marketers, industry experts and leading organizations come together with one goal in mind: to build the future of marketing and ensure their brands are at the center of it all. Be part of this immersive experience and discover new ways to make an IMPACT in your business and beyond. Our interests are aligned with those of our members and as a global, not-for-profit marketing trade-association, we invest right back into the industry, helping to #ShapetheFuture™ of marketing.

A MEETING OF THE MINDS FOR MOBILE-MINDED MARKETERS
IMPACT is the ultimate event for all marketers. With a marketer-led agenda, innovative speakers and hands-on breakout sessions, you’ll leave this immersive two-day event with tangible takeaways, actionable next steps and the intel you need to take your brand to the next level — to #ShapetheFuture™ like never before.

LEARN FROM INDUSTRY ELITE
Hear from the industry experts and disrupters driving the marketing industry forward — marketers from leading organizations including Estēe Lauder, Monster, GE, PepsiCo, Crayola, Subway, 1-800-Flowers and more. These game-changing insiders are hitting the IMPACT stage to help marketers BUILD their marketing capabilities, share best-in-class insights and tactical lessons, so you can drive business success.

SEE WHERE THE INDUSTRY IS GOING
Each IMPACT session and speaker digs into the hot topics, trends and rich data informing our day-to-day decisions, with an eye on what’s new and what’s next — think emerging technologies such as artificial intelligence, augmented reality, virtual reality, 360 video and more.

NETWORK & EXCHANGE IDEAS
It’s not just our A-list keynotes and speakers driving thought leadership and inspiring change. At IMPACT, mix, mingle and exchange ideas with sellers, agencies, fellow marketers and technologists at the forefront of industry innovation — connections that can help drive your business and your POV as you continue to evolve your marketing strategy.

Ready to make an impact?

Register Today

FOSTER NEW PARTNERSHIPS WITH THE MMA COMMUNITY
For sellers, IMPACT presents a unique opportunity to foster new partnerships and meet with potential clients. For two days, you’ll get up-close-and-personal with the people shaping the future of marketing and investing in marketing in a big way — people who are eager to take advantage of your innovative technology and solutions. If you’re helping #ShapetheFuture™ of marketing, you belong at IMPACT.

ACTIVATE MARKETING DECISION-MAKERS
Get front-and-center with marketers and brand decision-makers from diverse global companies, and show them why you mean business. From Fortune 500 leaders to high-velocity startups to innovative leaders in mobile marketing and beyond, this is your opportunity to engage and activate new and existing clients and leverage the MMA member base — clients and prospects who can power your business in the year ahead.

GROW YOUR GLOBAL NETWORK
New business starts with new connections — and new connections start at IMPACT. At IMPACT, you’ll gain access to an elite audience of marketers, agencies and brands. Not only will you grow your personal and professional network, but you’ll discover new segments, new opportunities and new revenue streams, all emerging from the mobile marketing landscape.

GAIN ACTIONABLE INDUSTRY INSIGHTS
To ensure long-term success, you need to anchor your business and your value proposition in what marketers want today — trends, tools and technologies that will take center stage at IMPACT. See what’s keeping your clients and prospects up at night, and how you can position yourself as the go-to solution to keep their customer experiences moving forward.

NEED HELPING GETTING TO YES?

We get it — taking two days away from your office is a big ask. But, at the same time, the skills, insights and connections you’ll make will position your business for serious success.

As always, though, we have you covered. Click below to download a seller-specific letter you can fire off to your boss right now. Simply download, customize, copy/paste and hit “send.” Bonus points for dropping key selling points into conversations in the most oh-so-casual way.


For Sellers
Microsoft Word .docx file, zipped

Ready to make an impact?

Register Today

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