Do you know what your customers do when they aren’t interacting with your company or how they engage with your competitors? Accurate location intelligence provides a 360-degree view of your customers’ and prospects’ behaviors, demographics, and where else they spend their money. Armed with these vital insights, industries of all types, including retailers, travel, hospitality, QSRs and more – can provide more personalized and relevant experiences.
David Bairstow, SVP, GM Geospatial Insights Team at Skyhook, and Matt Tepper, VP of Strategy at Equinox, will walk attendees through the ins and outs of location intelligence and how, when leveraged correctly, this information can lead to increased brand loyalty, retention and overall market share. This webinar will highlight specific use cases to demonstrate how location intelligence can be used to enhance targeting, modeling and consumer research.
By the end of this webinar you will learn:
