Are Your Audience-Building Efforts Suffering Due to Consumer Privacy Concerns? | MMA Global

Are Your Audience-Building Efforts Suffering Due to Consumer Privacy Concerns?

Thursday, May 16, 2013 - 2:00pm EDT

Watch the Webinar:

As you grow and build your audience-base, the focus on privacy management and consumer privacy becomes critical to your organization. Privacy management is equally important with the growth of mobile applications and digital editions.

Hear experts, Robin Andruss, Director of Privacy Solutions at TRUSTe, and Vicki Ryan, Head of Marketing for Pinsight Media+ mobile advertising at Sprint, as they share insights on how to best manage your customer privacy, while increasing trust among customers.

This is a must-attend webcast for Marketers! Attend and learn: 

  • The effects of consumer mistrust on your ability to capture subscribers and data
  • Privacy issues with the advent of mobile apps and digital editions
  • Tactics you can use to protect and alleviate your audience's concerns over privacy
  • The importance of creating and communicating privacy policies, for all platforms, including mobile, that can actually help your audience-acquisition efforts 

Join us to hear more about consumer privacy concerns and what you can do to alleviate these concerns. We look forward to your attendance.

Speakers: 
Head of Marketing, Pinsight Media+ Mobile Advertising
Sprint New Ventures
Director of Privacy Solutions
TRUSTe
Moderator: 
Webinar Sponsor: