Germany | MMA
 NEW

What’s happened is the pandemic has been a major worldwide life change for everybody.

We’ve changed: we have new ways of working, we have new ways to live, we have to feed ourselves, we have to find new ways to enjoy ourselves.

So the entire world has been turned upside down.

And what has that done?

Release Date: 
December, 2021
Education Section: 
 NEW

This is a literal transcription of the online events of MMA Germany - The Greate Debate Series 2021 and MMA Germany or MMA EMEA are not responsible for the opinions expressed in the content published by the contributors present in this publication respecting the freedom of expression that is in line with the values of MMA.

This is a non commercial publication.

Some images have been provided by the authors and others acquired in Adobe by the designer for editorial and non commercial purporses.

Release Date: 
December, 2021
Education Section: 

Thursday, October 14, 2021 - 11:00am to 12:00pm CEST

Speakers: 
CEO
Universal McCann Germany
Media Director DACH & NORDICS
Unilever Deutschland Holding GmbH
Head of Group Media
Deutsche Telekom AG
Webinar Sponsor:
Watch the Webinar:

Wednesday, May 19, 2021 - 11:00am to 12:00pm CEST

Speakers: 
Operating Partner Markeing
NuComGroup
VP of Global Marketing
N26
CDO
Jochen Schweizer
CEO
Customlytics
Watch the Webinar:

The Great Debates Germany: Marketing Growth Frameworks

 

Verve Group

Thursday, February 18, 2021 - 12:30pm to 1:30pm CET

Speakers: 
CEO & Founder
PLATFORM161 - now part of the Verve Group
Global Digital Media and Technical Lead
FrislandCampina
Watch the Webinar:
EMEA
16-17 February, 2022
 

This whitepaper aims to explain the most important terminology, sources, and insights into which advertisers should be aware to manage successful mobile marketing campaigns. Created by the Mobile Data Quality Lab of MMA Germany the whitepaper dives into recent facts and figures around mobile usage; the role of digital identifiers on smartphones; an overview of types of data available; and specifics on location data. The whitepaper concludes with an eight-step checklist that equips marketers to put valuable advice into important practice.

Release Date: 
November, 2020