| Overall Rank: | 5 |
| Points: | 230.6 |
| Awards Won: | 15 |
| Finalist(s) Achieved: | 7 |
| Best in Show(s) Won: | 1 |
| Gold(s) Won: | 5 |
| Silver(s) Won: | 4 |
| Bronze(s) Won: | 5 |
| Region: | Global |
| Network: | WPP |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
CDR #Unbreakable30 | CDR | Bayer Group | Wunderman Thompson | Indonesia | Cross Platform - All Media | Smarties Indonesia | Bronze |
Yumoş Sıkılıyor | Yumoş | Unilever | Wunderman Thompson | Turkey | Product / Service Launch, Creator / Influencer Marketing | Smarties X | Silver, Finalist |
#BebasGerah: Liberating Indonesian Hijabi from Stifling Heat | Vaseline | Unilever | Wunderman Thompson | Indonesia | Diversity & Inclusion, Product / Service Launch | Smarties Indonesia | Silver, Finalist |
Back To School AR Filter | Dancow | Nestlé | Wunderman Thompson | Indonesia | Social Media Marketing | Smarties Indonesia | Finalist |
Yumoş Sıkılıyor | Yumoş | Unilever | Wunderman Thompson | Turkey | Product / Service Launch, Creator / Influencer Marketing | Smarties X | Silver, Finalist |
#WhatTheFanta Social Media & Influencer Campaign | Fanta | The Coca-Cola Company | Wunderman Thompson | South Africa | Influencer Marketing, Creator Economy (partnership with brands and creators) | Smarties South Africa | Gold, Bronze |
#XibelaniMoves | South African Tourism | Government of South Africa | Wunderman Thompson | South Africa | Social Media Marketing, Brand Experience | Smarties South Africa | Bronze, Finalist |
Uz'bheke - Check Yourself | Coca-Cola | The Coca-Cola Company | Wunderman Thompson | South Africa | Influencer Marketing | Smarties South Africa | Finalist |
#DeixaFluir | Sempre Livre / Carefree | Johnson & Johnson | Wunderman Thompson | Brazil | Experiência de Marca (Brand /Experience) , Experiência de Marca (Brand /Experience) , Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activis | Smarties Brazil | Best in Show, Gold, Silver |
Violet Month | Avon | Natura&Co | Wunderman Thompson | Brazil | Marketing de MÃdia Social / Criadores & Influencers (Social Media Marketing / Creator / Influence Marketing) , Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / | Smarties Brazil | Gold, Bronze |
#Avonscov | Avon | Natura&Co | Wunderman Thompson | Brazil | Marketing de MÃdia Social / Criadores & Influencers (Social Media Marketing / Creator / Influence Marketing) | Smarties Brazil | Gold |
Number Syndrome | ASDRA | ASDRA | Wunderman Thompson | Argentina | Experimental / Innovación Tecnológica (Experimental / Innovation Technology), Impacto Social / Sin Fines de Lucros / Activismo de Marca / Diversidad e Inclusión / ESG / (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG) | Smarties Hispanic LATAM | Gold, Bronze |
ENMASCARADO | Movistar | Telefónica | Wunderman Thompson | Argentina | Impacto Social / Sin Fines de Lucros / Activismo de Marca / Diversidad e Inclusión / ESG / (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG) | Smarties Hispanic LATAM | Finalist |