| Overall Rank: | 1 |
| Points: | 396.1 |
| Awards Won: | 29 |
| Finalist(s) Achieved: | 30 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 3 |
| Silver(s) Won: | 13 |
| Bronze(s) Won: | 13 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
#Unstoppable China | Lux | Unilever | Wunderman Thompson | Singapore | Social Impact / Not-For-Profit | Smarties X | Finalist |
#Unstoppable China | Lux | Unilever | Wunderman Thompson | China | Cross Channel Integration, Cross Mobile Integration | Smarties APAC | Bronze, Finalist |
Root Beer #เà¸à¸´à¸™à¸•à¹‰à¸²à¸™Challenge | Mirinda | PepsiCo | Wunderman Thompson | Thailand | XR Technology – (AR/VR/MR) | Smarties APAC | Finalist |
Degree INC | Degree | Unilever | Wunderman Thompson | Argentina | Innovation | Smarties Hispanic LATAM | Gold |
MAC Digital Opening | MAC Cosmetics | Estée Lauder Companies | Wunderman Thompson | Argentina | Brand Experience, Social Media Marketing | Smarties Hispanic LATAM | Silver (2) |
Blind love | Movistar | Telefónica | Wunderman Thompson | Argentina | Social Impact / Not-For-Profit | Smarties Hispanic LATAM | Bronze |
#AvonIsOn in Big Brother Brazil 2021 | Avon | Natura&Co | Wunderman Thompson | Brazil | Brand Experience | Smarties Brazil | Gold |
The self-examination filter | Johnson & Johnson | Johnson & Johnson | Wunderman Thompson | Brazil | Social Impact / Not-For-Profit | Smarties Brazil | Silver |
Besiktas Fantography | adidas | adidas | Wunderman Thompson | Turkey | Customer Experience, Inclusivity (during the pandemic) | Smarties EMEA | Bronze, Finalist |
More More - Coca-Cola | Coca-Cola | The Coca-Cola Company | Wunderman Thompson | Turkey | Mobile App, Inclusivity (during the pandemic) | Smarties EMEA | Finalist (2) |
Survivor | Yumoş | Unilever | Wunderman Thompson | Turkey | Consumer Promotions, Customer Experience, Gaming / Gamification & E-Sports, Innovation, Brand Experience, Technology Innovation | Smarties EMEA | Silver (3), Bronze, Finalist (2) |
Building | Yumoş | Unilever | Wunderman Thompson | Turkey | Brand Experience, User Generated / Influencer Marketing, Inclusivity (during the pandemic) | Smarties EMEA | Silver, Bronze, Finalist |
Detergent Integrated Campaign | Yumoş | Unilever | Wunderman Thompson | Turkey | Brand Experience | Smarties EMEA | Finalist |
Celebrating Moms on Mother's Day with DANCOW | DANCOW FortiGro | Nestlé | Wunderman Thompson | Indonesia | Mobile Audio / Voice, Brand Awareness / Experience | Smarties Indonesia | Finalist (2) |
#BundaBangga Campaign | DANCOW Nutritods | Nestlé | Wunderman Thompson | Indonesia | Seamless Consumer Experience, Best Brand Experience in Mobile Rich Media | Smarties Indonesia | Bronze, Finalist |
DREAM BIG Grow Happy Campaign | Lactogrow | Nestlé | Wunderman Thompson | Indonesia | Best Brand Experience in Mobile Rich Media | Smarties Indonesia | Bronze |
Dongeng Aku dan Kau Festival | DANCOW Nutritods | Nestlé | Wunderman Thompson | Indonesia | Consumer Promotions | Smarties Indonesia | Finalist |
SIAP JADI JAGOAN PUASA (Ramadan 2021) | DANCOW FortiGro | Nestlé | Wunderman Thompson | Indonesia | Banners & Rich Media Advertising | Smarties Indonesia | Finalist |
#SiapkanSekarang 2.0 | Nankid | Nestlé | Wunderman Thompson | Indonesia | Banners & Rich Media Advertising | Smarties Indonesia | Bronze |
Survivor | Yumoş | Unilever | Wunderman Thompson | Turkey | Consumer Promotions, Cross Channel Integration, Gaming / Gamification & E-Sports, Technology Innovation, Brand Experience, Innovation | Smarties Turkey | Silver (2), Bronze (2), Finalist (2) |
Building | Yumoş | Unilever | Wunderman Thompson | Turkey | Brand Experience, Cross Channel Integration, User Generated / Influencer Marketing, Inclusivity (during the pandemic) | Smarties Turkey | Gold, Silver, Bronze, Finalist |
Detergent Integrated Campaign | Yumoş | Unilever | Wunderman Thompson | Turkey | Brand Experience | Smarties Turkey | Finalist |
Besiktas Fantography | adidas | adidas | Wunderman Thompson | Turkey | Customer Experience | Smarties Turkey | Silver |
More More - Coca-Cola | Coca-Cola | The Coca-Cola Company | Wunderman Thompson | Turkey | Mobile App | Smarties Turkey | Bronze |
Born This Way | Lux | Unilever | Wunderman Thompson | South Africa | Brand Awareness, Social Media Marketing, MobileSearch | Smarties South Africa | Silver, Finalist (2) |
The Last of Us Part II | PlayStation | Sony | Wunderman Thompson | South Africa | Innovation, Innovation | Smarties South Africa | Bronze, Finalist |
The Gift of 2020 | Vodacom | Vodafone | Wunderman Thompson | South Africa | Brand Awareness, Social Media Marketing, Mobile Video | Smarties South Africa | Finalist (3) |
It can be only in SA | Standard Bank | Standard Bank Group | Wunderman Thompson | South Africa | Brand Awareness, Social Media Marketing, Influencer Marketing | Smarties South Africa | Finalist (3) |
Be the Light | Vodacom | Vodafone | Wunderman Thompson | South Africa | Social Media Marketing, Brand Awareness, Mobile Video | Smarties South Africa | Silver, Finalist (2) |